eCommerce Platform and Content Enablement Manager

Holland America Line has been exploring the world since 1873. Our ships offer innovative features and enriching experiences focused on destination exploration and personalized travel, inviting guests to savor the journey. The Manager, eCommerce Platform and Content Enablement is responsible for leading Holland America Line's content platform strategy, governance framework, and content operations capabilities across the digital ecosystem. This role oversees the CMS Center of Excellence and is accountable for the performance, scalability, and continuous improvement of content management platforms, structures, workflows, and supporting processes. The position leads a team of platform and content professionals while establishing departmental priorities that enable efficient, consistent, and compliant content execution across digital channels. Working closely with Web Experience, Product, Engineering, Marketing, Personalization, and SEO partners, this leader ensures platform capabilities align with business objectives and evolving guest needs. The Manager develops governance standards for content architecture, taxonomy, metadata, digital assets, and publishing workflows to support operational excellence and scalable growth. This role provides strategic direction for platform enhancements, integrations, and authoring experiences that empower self-service content management while maintaining brand, accessibility, and quality standards. The position is responsible for resource planning, policy development, performance measurement, and the adoption of emerging technologies, including AI-enabled content solutions. The ideal candidate brings deep expertise in enterprise CMS platforms, content operations, digital experience management, and cross-functional leadership within a complex eCommerce environment. This leader combines strong business judgment, technical acumen, and operational discipline to drive platform effectiveness, organizational adoption, and measurable business outcomes.. Here’s a summary of what Holland America Line is looking for. Is this you? Responsibilities : Content Platform Governance and Management: Lead the administration, governance, and ongoing optimization of Holland America Line's enterprise content management platform and supporting technologies. Establish and maintain standards for platform configuration, permissions, workflows, publishing controls, and operational processes. Develop policies and procedures that promote consistency, scalability, and effective content management practices across digital channels. Evaluate business requirements and determine appropriate platform solutions that balance user needs, operational efficiency, and long-term sustainability. Oversee platform enhancements, upgrades, and configuration changes to support evolving organizational priorities. Establish governance processes to ensure alignment with brand standards, accessibility requirements, security expectations, and content management best practices. Monitor platform health and performance, identifying risks, dependencies, and improvement opportunities. Provide oversight and guidance on platform-related decisions, ensuring effective resource utilization and operational continuity. Drive adoption of governance standards that enable efficient execution while minimizing complexity and technical debt. Content Architecture, Taxonomy, and Authoring Enablement: Oversee the development and maintenance of content architecture frameworks that support scalable, reusable, and structured content throughout the digital ecosystem. Establish standards for taxonomy, metadata, content modeling, and component design to improve content organization, discoverability, and operational efficiency. Ensure content structures support personalization, search optimization, localization, and future business requirements. Direct the creation and evolution of templates, content frameworks, and reusable assets that enable consistent execution across