Digital/Technical Product Manager Lead – Digital New Member Onboarding

Why USAA? At USAA, our mission is to empower our members to achieve financial security through highly competitive products, exceptional service and trusted advice. We seek to be the #1 choice for the military community and their families. Embrace a fulfilling career at USAA, where our core values – honesty, integrity, loyalty and service – define how we treat each other and our members. Be part of what truly makes us special and impactful. We are proud to support active-duty military spouses. USAA roles may offer remote or hybrid flexibility for active-duty military spouses consistent with applicable policy and business needs.

As a dedicated Digital/Technical Product Manager Lead, you will spearhead the discovery, delivery, and performance of USAA's New Member Onboarding digital and technology products and member experiences, collaborating closely with internal stakeholders to tackle complex challenges and optimize customer journeys across a portfolio level. This leadership role requires a deep understanding of underlying digital architecture, downstream impacts of experience optimizations, and the nuances between native and web implementations, alongside strong cross-team collaboration skills for feature development. You will design and implement multi-platform solutions, continuously optimize existing products to meet KPIs/KRIs, and apply User-Centered Design and Design Thinking methodologies. A key responsibility will be developing product strategy, vision, and goals for complex, enterprise-wide initiatives, ensuring strategic alignment across all stakeholders. Knowledge of JOIN and authentication flows is considered a plus for this position. We offer a flexible work environment that requires an individual to be in the office 4 days per week. This position can be based in one of the following locations: San Antonio, TX, Plano, TX, Phoenix, AZ, Colorado Springs, CO, Charlotte, NC, or Tampa, FL. Relocation assistance is not available for this position.

Independently leverages Digital or Technology research, business and market intelligence, and data-driven insights to identify opportunities, propose solutions, create and maintain roadmaps, and improve performance. Leads team and stakeholders to envision, define, and translate Digital or Technology product and experience opportunities (customer 'needs' and 'wants' as well as all other input forms into problems, gaps, etc.) into initiatives (i.e., requirements, epics, features) and drives execution strategy. Shepherds highly complex, highly integrated, and strategic Digital or Technology product and experience opportunities from idea to market validation through collaboration with all relevant stakeholders and SMEs (Business, UX, Technology, Ops, Marketing, etc.). Drives, quantifies, and defends Digital and Technology product and experience investments through Business Case artifacts and hypotheses, communicating the value proposition of Digital or Technology products and experiences. Continuously leverages expert data-driven problem-solving techniques and analytical rigor to understand and report on product and experience performance against KPIs/KRIs; shares best practices with team members. Guides team to generate meaningful insights through a variety of tools and resources to uncover areas of opportunity to inform Digital or Technology product and experience improvements; follows through to ensure applicable improvements are implemented. Sets the standard for preparing compelling presentations, and other forms of communication to communicate complex concepts to a diverse audience, including senior leadership, and facilitates Digital or Technology product definition, concept and collaboration sessions to coordinate discovery, development, delivery, and validation activities, as well as to mitigate risks and dependencies. Conducts internal and external research and conducts situational analysis to identify and apply industry best practices