Senior Principal, Market Intelligence

Your work days are brighter here. We’re obsessed with making hard work pay off, for our people, our customers, and the world around us. As a Fortune 500 company and a leading AI platform for managing people, money, and agents, we’re shaping the future of work so teams can reach their potential and focus on what matters most. The minute you join, you’ll feel it. Not just in the products we build, but in how we show up for each other. Our culture is rooted in integrity, empathy, and shared enthusiasm. We’re in this together, tackling big challenges with bold ideas and genuine care. We look for curious minds and courageous collaborators who bring sun-drenched optimism and drive. Whether you're building smarter solutions, supporting customers, or creating a space where everyone belongs, you’ll do meaningful work with Workmates who’ve got your back. In return, we’ll give you the trust to take risks, the tools to grow, the skills to develop and the support of a company invested in you for the long haul. So, if you want to inspire a brighter work day for everyone, including yourself, you’ve found a match in Workday, and we hope to be a match for you too.

We equip Workday to win. The Competitive and Market Intelligence team delivers ethical, systematic insights that drive differentiated customer value, maximize opportunities, and give decision-makers foresight into the competitive landscape. Our team is focused on transforming and scaling Workday's Competitive and Market Intelligence function into an AI-first platform, enabling deep insight and foresight into Workday's dynamic and rapidly changing competitive markets. We are rebuilding a focus on the field and sellers, activating new technologies and partnerships across every part of the stack, and driving a customer-centric culture that prioritizes evaluating and meeting or exceeding the needs of our internal partners, prospects, and customers. Our culture is defined by curiosity, collaboration, and challenge. We maintain strong intellectual curiosity about our markets, competitors, and customers. We hold ourselves to a high standard of collaboration and accountability within our team and with our partners across the business. And we are not afraid of challenge as we work within Workday to support the Chapter Four transformation and adapt our own ways of working and thinking to this new model.

As a Senior Principal on the Competitive and Market Intelligence team, you will be a foundational member of our Research Excellence pillar, responsible for building, executing, and maintaining the programs and infrastructure that power our customer focus and self-service model.

Owning and executing the team's win-loss program end-to-end, including defining Key Intelligence Questions, selecting and prioritizing opportunities for inclusion, and maintaining technical connectivity between our win-loss partner platforms and Workday's GTM systems Translating win-loss findings into actionable insights and delivering them to key partners and decision-makers throughout the business Designing and activating market intelligence systems, including dashboards, reporting, and self-service tools that enable partners to access the insights they need, when they need them Building and maintaining the research infrastructure that supports scalable, repeatable, and high-quality competitive and market intelligence About You Basic Qualifications: 12+ years of experience in competitive intelligence or market intelligence in an enterprise environment. 12+ years of experience in market research, strategy, or a related analytical discipline. 10+ years of professional experience within a software as a service focused organization. Other Qualifications: Experienced in applying both quantitative and qualitative methodologies for systematic research planning, execution, and analysis, with the ability to break down ambiguous problems into