Senior Director, HCP Strategy & Content

Summary Own the commercial relationships, content, and field strategy that turn a launch into prescribing behavior. You'll build HCP-facing work with enough clinical and commercial credibility that the field trusts it and payers respect it, and set the standard for how this category earns physician preference.

HCP commercial strategy and value proposition All HCP-facing content, materials, and messaging for the franchise Medical education strategy and peer-to-peer engagement programs, in partnership with Medical Affairs HCP field enablement: arms the field with everything it needs to be effective HCP segmentation, targeting strategy, and prescribing behavior tracking against goals Partnership with enterprise Sales on field execution and messaging pull-through Leadership Capabilities Can build HCP-facing strategy and content with enough clinical and commercial credibility that the field trusts it and payers respect it Leads without owning the sales organization: sets field strategy and enablement that Sales executes, which takes influence rather than authority Coach and develop content and strategy talent as the team builds out Basic Qualifications Bachelor's degree required; advanced degree preferred 12+ years of experience in HCP marketing, brand strategy, or commercial content leadership in pharma or biotech Demonstrated experience building HCP segmentation and targeting strategy tied to prescribing outcomes Experience partnering with a national or regional sales organization on field execution Preferred Qualifications Track record building brand ideas and campaigns that HCPs remember, not just materials they receive Medical education or peer-to-peer program experience LAST DAY TO APPLY: 08/28/2026 
The annual base salary for this position ranges from $214,900.00 to $358,100.00. In addition, this position is eligible for participation in Pfizer’s Global Performance Plan with a bonus target of 22.5% of the base salary and eligibility to participate in our share based long term incentive program. We offer comprehensive and generous benefits and programs to help our colleagues lead healthy lives and to support each of life’s moments. Benefits offered include a 401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution, paid vacation, holiday and personal days, paid caregiver/parental and medical leave, and health benefits to include medical, prescription drug, dental and vision coverage. Learn more at Pfizer Candidate Site – U.S. Benefits | (uscandidates.mypfizerbenefits.com). Pfizer compensation structures and benefit packages are aligned based on the location of hire. The United States salary range provided does not apply to Tampa, FL or any location outside of the United States.



This role is posted in multiple locations. If you are applying for the role in an secondary job posting location where pay transparency regulations apply, your Talent Advisor will share the local pay information with you during the first interview.


 Relocation assistance may be available based on business needs and/or eligibility. 
 Candidates must be authorized to be employed in the U.S. by any employer. U.S. work visa sponsorship (such as TN, O-1, H-1B, etc.) is not available for this role now or in the future. 
 Sunshine Act Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations.  These laws and regulations require Pfizer to provide government agencies with information such as a health care provider’s name, address and the type of payments or other value received, generally for public disclosure.  Subject to further legal review and statutory or regulatory clarification, which Pfizer intends to pursue, reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the