Marketing Manager - Commercial Water Filtration

At Pentair, you will work alongside passionate problem-solvers who are committed to the future of our planet. We put our mission into practice, helping the world sustainably move, improve, and enjoy water, life's most essential resource. From our residential water filtration to industrial water management to pool products and more, our 9,000 global employees serve customers in more than 150 countries, working to help create a better world for people and the planet through smart, sustainable water solutions. We have an opportunity for a Marketing Manager - Commercial Water Filtration - to join our Hanover Park, IL team. You will play a critical role in developing brand strategy and positioning by translating category strategy into actionable customer segment, market-level plans, and commercial impact. This role is responsible for developing and maintaining deep category intelligence, customer and segment insight, and value propositions, while owning strategic execution of go‑to‑market initiatives that improve sales effectiveness, positioning, and performance. This role will report to the Group Marketing Director of Commercial Water Solutions and be a key member of the Commercial Water Solutions marketing team. This role will work closely with Sales, Product Management, Program Management, Engineering, Legal, and Finance to ensure Pentair’s Filtration portfolio is positioned clearly, competitively, and credibly across priority customer markets. You will: Lead development of Pentair’s Filtration brand strategy to ensure strong positioning, meaningful value proposition, clear product differentiation, and brand messaging. Translate strategy into execution and measurable impact by owning customer segment-level go‑to‑market plans, sales playbooks, and enablement aligned to category and commercial priorities. Develop and maintain category and customer segment intelligence, including market structure, customer segment insights, competitive analysis, and Voice of Customer (VOC) synthesis to inform category strategy and go‑to‑market priorities. Own customer segment-level value propositions, messaging, and commercial claims, partnering closely with Product Management, Engineering, and Legal to ensure positioning is differentiated, accurate, and defensible. Lead commercially facing content strategy for assigned categories and customer segments, ensuring content supports priority use cases, buyer roles, and selling motions across direct and channel environments. Collaborate with the Group Marketing Leader and Demand Generation team to develop cohesive, multi-media campaigns, integrated with sales activity consistent with business channel strategy and growth initiatives. Lead the development of channel customer insights, which translate directly into opportunities to grow channel programs. Work closely with Sales and Product Management to identify and address gaps in positioning, messaging, packaging, pricing, or enablement that limit commercial effectiveness within priority customer segments. Ensure continuous development, implementation and execution of customer-facing tools and sales enablement assets including, but not limited to, dealer/distributor programs, channel programs, training, dealer portal content, and co-op programs. Support product and portfolio launch, coordinating cross‑functionally to ensure customer‑segment‑specific readiness, adoption, and commercial impact through Phase 0 NPI involvement. Communicate clearly and effectively with cross‑functional partners, translating insight and strategy into structured guidance, execution plans, and recommendations that support decision‑making and field effectiveness. Model culture and talent development in alignment with Pentair’s Win Right Values and Leadership Model, fostering a high‑performance, inclusive culture grounded in accountability, collaboration, and continuous development while modeling the behaviors expected of Pentair