Product Owner (SalesAPI)

Alliance Automotive Group (AAG) is a leading distributor of passenger and commercial vehicle parts to the independent automotive aftermarket in Europe. It operates in France, the U.K., Ireland, Germany, the Netherlands, Belgium, Spain, Portugal, Poland, Hungary and Romania. The company is a wholly-owned subsidiary of Genuine Parts Company (GPC), the largest global automotive replacement parts distributor with activities in North America, Europe, and Australasia. AAG’s network serves thousands of customers across Europe supported by a logistics infrastructure of 75 Distribution Centres, approximately 2,550 Stores and thousands of vehicle repairers, body shops and auto-centres. AAG has a revenue of 3.4 billion euros with over 17,000 employees. Learn more at www.allianceautomotivegroup.eu A lliance Automotive Group   UK & Ireland are   scaling our Sales API, a headless interface that allows customers and   partner   platforms   to integrate directly with our catalogue and order management systems.   To   support   our growth   ambition , we are recruiting a   Digital Product Owner to   be responsible for   market   expansion,   competitive   enhancement   and   continuous improvement   of our Sales API.     The Sales API is a n established   REST interface that enables customers and third-party systems to:   Access our product catalogue programmatically   Place and manage orders   Check stock and pricing in real-time   Integrate with garage management systems and other partner platforms   Build custom interfaces to our systems     You'll   take strategic ownership of the Sales API, strengthening our market position, driving adoption with new customers and partners, and acting as technical consultant to integrators. This means defining the roadmap, prioritising features based on commercial value, and working directly with Key Account customers to enable successful integrations.     This role   represents   true product ownership with meaningful technical depth. The successful candidate will need a strong understanding of API architecture, design principles, and underlying system process flows, combined with a solid grasp of solution implementation and associated business processes.     You must be comfortable engaging in detailed technical discussions with developers and integration partners, confidently translating requirements into   viable   solution options. The role requires close collaboration with engineering teams to deliver enhancements, partnership with Commercial teams to support business tenders, and direct engagement with customers to guide and support successful implementation.     Reporting to the   B2B Digital Portfolio Manager, t his role combines strategic product thinking, technical consulting, and commercial impact in a market-leading   automotive   organisation.   The Sales API is a   crucial   product that enables customers and partners to integrate directly with our systems. Done well, it drives adoption, reduces manual process overhead, and creates competitive advantage.     Product Ownership & Strategy   Own the Sales API roadmap, prioritising features based on competitive positioning, commercial value, customer demand, and engineering capacity   Make informed trade ‑ off decisions balancing customer requests, competitive differentiation, and technical constraints   Monitor the competitive landscape and define enhancements that strengthen market position   Drive API adoption and growth, onboarding new   customers   and third ‑ party integrators at scale   Define success metrics and track API performance, adoption, and commercial impact   Partner with commercial teams to understand customer needs and translate them into product priorities   Communicate roadmap updates, releases, and progress to internal and external stakeholders     Technical Consulting & Customer Engagement   Act as a technical consultant to customers and third ‑ party