Mgr, AMI Digital

Mgr, AMI Digital Full-time Therapy Area: Aesthetics Workday Global Grade: 16 Company Description Allergan Aesthetics At Allergan Aesthetics, an AbbVie company, we develop, manufacture, and market a portfolio of leading aesthetics brands and products. Our aesthetics portfolio includes facial injectables, body contouring, plastics, skin care, and more. Our goal is to consistently provide our customers with innovation, education, exceptional service, and a commitment to excellence, all with a personal touch. For more information, visit https://global.allerganaesthetics.com/. Follow Allergan Aesthetics on LinkedIn. Job Description Job Summary The AMI Digital Manager will work as part of the AMI Digital team to support the planning, execution and continuous optimization of digital education initiatives. The role will collaborate closely with other AMI functional teams, Marketing, Medical Affairs, IMCO, PR, BTS and cross-functional stakeholders to enhance physician learning experiences, strengthen digital engagement and support the evolution of AMI's digital education ecosystem. Key Responsibilities 1. Digital Platform Operations Lead the day-to-day operation and continuous optimization of AMI digital Hub platforms, including Mini Program, Official Account and Channel. Coordinate platform enhancement initiatives and work with internal and external stakeholders to improve user experience. Monitor platform performance and support operational excellence and compliance requirements. 2. Physician Learning Journey Management Support the development and execution of physician learning journeys across digital and offline touchpoints. Coordinate pre-learning, training registration, certification and post-training engagement activities. Facilitate physician participation and learning continuity across AMI educational programs. 3. Content & Engagement Programs Partner with cross-functional teams to execute educational content and engagement initiatives. Manage webinars, livestreams and other digital education activities. Contribute to content amplification across AMI digital channels. 4. Data & Performance Analytics Manage the development and maintenance of AMI reporting tools and performance dashboards. Provide data-driven insights to support decision-making and program optimization. Collaborate with BTS and analytics teams on data integration and reporting initiatives. 5. Cross-functional Project Coordination Coordinate digital projects across AMI, Medical, Marketing, Commercial, BTS, Compliance and external vendors. Support project planning, implementation and post-launch review activities. 6. Global & IMCO Collaboration Collaborate with IMCO and global stakeholders on AMI digital education initiatives. Support the localization and implementation of selected global AMI digital programs and resources in China. Facilitate communication and knowledge sharing between China and international AMI teams. Contribute local operational insights and best practices to regional and global projects. 岗位概述 艾尔建学苑（AMI）医学教育数字化经理作为AMI Digital团队的重要成员，将支持数字化教育项目的规划、执行与持续优化。该岗位将与AMI团队内各职能模块、品牌市场部、医学事务团队、IMCO、公共关系部、技术支持部及相关职能团队紧密合作，共同提升医生学习体验、增强数字化互动，并支持AMI数字教育生态体系的持续发展。 主要职责 1. 数字化平台运营 负责AMI数字化平台的日常运营与持续优化，平台包括：艾尔建学苑小程序、公众号、视频号等。 协同推进平台功能优化，与内外部团队共同提升用户体验。 跟踪平台表现，支持运营效率提升及合规要求落实。 2. 医生学习旅程管理 支持跨数字化与线下场景的医生学习旅程设计与执行。 协同推进课前学习、培训报名、认证及课后跟进等运营环节。