Senior Director / Director , Breast Oncology Lifecycle Management

As the Senior Director / Director of Breast Oncology Lifecycle Management, this individual will work in a highly matrixed environment to help shape the strategic direction and drive execution for company success in breast cancer. This individual will report directly to the Senior Director/Head of Women’s Cancer Lifecycle Management.

• Drives commercial strategy and success in breast cancer, working closely with broader cross functional teams to create and support execution of a strategic plan that supports adoption across all stakeholders (e.g., academic and community oncology)

• Lead the breast cancer lifecycle team in defining and prioritizing key indications and developing a roadmap to fill evidence data gaps.

• Maintain a deep understanding of the breast cancer space by integrating real-time customer feedback, publications, data presentations, competitive and market intelligence.

• Define value proposition and messaging framework in collaboration with commercial marketing for Natera’s oncology suite of products in breast cancer based on clinical evidence and the competitive landscape.

• Provide commercial insights to optimize the success of Signatera in breast cancer.

• Partner with Market Access to gain reimbursement for non-covered indications, specifically supporting the development of dossiers for submission to Medicare/MolDx & commercial payers.

• Develop KOL engagement plans in collaboration with marketing, medical, and other cross-functional teams (gain feedback, develop deep relationships, build advocacy)

• Co-develop and co-execute advisory boards in collaboration with medical affairs and perform other market research as needed.

• Frequently present strategic plans and progress on goals to executive leadership.

• Bachelor’s degree, Advanced degree preferred (MBA or PhD)

• Breast cancer market experience strongly preferred

• >8 years experience in product marketing, market analytics at a pharmaceutical / biotech company

• Previous KOL management experience preferred

• Working knowledge of oncology molecular testing / biomarkers

• Ability to lead without authority, influence and inspire individuals

• Proven strategic agility with an enterprise mindset and ability to operate with executive presence

• Ability to partner and collaborate across a broad range of internal and external partners

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