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Strategy Director - Retail & Sports Experiences

Interpublic Group

New York, New York, United States of AmericaStaff$130k – $145k/yr
Sign in to applyVerified 1h ago
Location
New York, New York, United States of America
Work model
On-Site
Level
Staff
Salary
$130k – $145k/yr
Posted
Sep 1, 2026

About this role

Agency: Momentum Job Function: Strategy and Planning Job Subfunction: Strategy Job Description: // WHAT ARE WE LOOKING FOR We’re looking for an Strategy Director to help inspire and shape the work for one of America’s biggest brands. If you’re the kind of person who has a strong foundation in brand strategy, is not just following culture but actively participating in it, has a passion for sports, and care deeply about launching work that customers will love, then this is the job for you. Joining us, you’ll lead and support strategy across major client assignments and partner with a variety of disciplines – business leaders, creatives, designers, and more – to inspire direction that leads to powerful work. You’ll report to the VP, Group Strategy Director and have the opportunity to guide a brand who’s newly stepping into a variety of fandoms in a big way. // HERE’S WHAT YOU’LL DO (RESPONSIBILITIES): Be the champion for both the brand and the customer, leading strategy assignments and creative briefs that fuel impactful work Own the work, properly managing projects to a high standard and flagging barriers that get in the way of greatness Inspire teams and clients with well-designed, story-driven presentations that are rich in actionable customer, cultural, and competitive insights Work alongside creatives and designers from idea inception to execution, ensuring our work consistently aligns with business objectives and client priorities Flex your thinking across physical and digital to meet customers where they are Ensure work is properly measured, collaborating with research, analytics, and clients to capture key data and creating digestible performance reports that prove impact Keep our teams informed of relevant trends and insights on an ongoing basis, which could guide existing work or inspire new ideas // HERE’S WHAT WE’RE LOOKING FOR (QUALIFICATIONS & REQUIREMENTS): Must have 6+ years of experience in brand strategy, working for brand, creative or integrated agency Bachelor’s degree preferred A passion for sports and soccer is a major plus Experience managing projects, start to finish, with excellence Mastery of brand strategy elements, like brand positioning, audience profiling, brand architecture, and messaging strategies Excellent storytelling, presentation and creative writing capabilities Experience working with retail brands and/or retailer trade and marketing teams a plus Hands-on qualitative and quantitative research experience Strong foundation of business // ABOUT US – MOMENTUM WORLDWIDE Momentum is an agency of doers. We make the industry’s most disruptive, entertaining, shareable, unforgettable experiences for our clients and their fans. We do it by bringing people closer to what they love, in original and unexpected ways. Whether it’s a physical activation, a virtual experience, or a piece of unique branded content, it’s all part of what we call the Total Brand Experience — ideas that solve business challenges, through best-in-class Consulting, Strategy, Analytics, Experience Design, and Production.  We want you to help brands do amazing, unprecedented, wild things, creating experiences that people never forget. 

 The salary range for this position is $130,000 to $145,000. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; location and region; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee’s/applicant’s background, pertinent experience, and qualifications. Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate

Listing verified 1h ago. Applications go through the company's official careers site.

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Strategy Director - Retail & Sports Experiences at Interpublic Group, New York, New York, United States of America | Yoinka