Graphic Designer (poppi)

Overview We’re looking for a Graphic Designer to create visually engaging, high-impact design work across packaging and retail initiatives in both print and digital environments. You’ll help bring brand stories to life through thoughtful execution and strong visual craft, ensuring every asset is on-brand, accurate, and production-ready. You’ll report to an experienced Associate Art Director and work closely with cross-functional partners, supporting larger creative initiatives while also owning select projects from concept through final delivery.

This role is ideal for someone who deeply understands and values brand guidelines — and knows how to both uphold and extend them. You live and breathe brand systems and can confidently translate them into new packaging and creative expressions while maintaining cohesion across a broader product suite. You’re detail-oriented, culturally aware, fluent in modern design tools, and energized by hands-on creative execution. Responsibilities Design & Execution

Create high-quality, brand-consistent creative assets across packaging, retail, and digital touchpoints, from concept through final production. Translate creative direction and brand guidelines into polished, production-ready design solutions Support packaging concept development by exploring layouts, design directions, and creative executions under the direction of the Senior Designer and Associate Art Director Independently lead assigned design projects while contributing to larger team initiatives Apply and extend brand systems thoughtfully across new formats and surfaces Ensure visual consistency and brand integrity across all deliverables

Packaging & Retail Production

Support the development of packaging concepts, retail creative, and layouts, applying brand guidelines thoughtfully while maintaining cohesion across a product suite Execute packaging updates including ingredient changes, UPC revisions, regulatory updates, and layout refinements across multiple formats and dielines Design and adapt retail assets across print and digital channels, including signage, displays, promotional materials, and retail marketing collateral Prepare accurate, production-ready files for packaging and retail deliverables, ensuring proper specifications, dielines, asset placement, and file setup Organize and label files clearly for internal teams, external vendors, and cross-functional partners Review artwork and proofs to ensure accuracy, consistency, and quality before release Ensure creative assets meet brand, production, and retailer requirements while maintaining a high level of craftsmanship and attention to detail

Workflow & Project Ownership

Own assigned packaging and retail design workflows from intake through final file delivery Manage tasks and reviews using project tools (Asana, Ziflow, or similar platforms) Track revisions, approvals, and proofing stages to keep projects moving efficiently Flag risks or production concerns early and propose solutions

Collaboration

Partner closely with the Senior Designer, Associate Art Director and marketing partners to align on goals and creative direction Present work and rationale clearly, incorporating feedback effectively Contribute thoughtful creative input and constructive feedback in team reviews Support broader creative initiatives and step in where needed on other creative work

The expected compensation range for this position is between $80,700 - $95,000. Location, confirmed job-related skills, experience, and education will be considered in setting actual starting salary. Your recruiter can share more about the specific salary range during the hiring process. Bonus based on performance and eligibility target payout is 5% of annual salary paid out annually. Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement. In addition to salary, PepsiCo offers a