Account Specialist, Tik Tok
Interpublic Group
- Location
- Baltimore Maryland United States of America
- Work model
- On-Site
- Level
- Mid
- Posted
- Aug 21, 2026
About this role
Agency: Flywheel Job Function: Media Job Subfunction: Social Media and Influencer Marketing Job Description: TikTok Shop Specialist (Affiliate & Ads) The Opportunity Join our fast-growing ecommerce agency as an Affiliate & Paid Media Specialist focused on supporting TikTok Shop sellers. This role is perfect for someone with experience in ecommerce, digital marketing, or social commerce, who enjoys working with affiliates and creators, optimizing campaigns, and providing excellent client service. You’ll play a key role in managing affiliate partnerships, supporting paid media execution, and delivering structured reporting to help our sellers grow.
What You Will Do
Affiliate & Creator Management Discover and recruit new affiliates/creators : Conduct research and outreach to identify creators who align with client brand goals. Coordinate affiliate campaigns : Share creative briefs, help manage sample requests, and communicate guidelines to creators. Support affiliate communications : Respond to creator inquiries and provide coaching as needed to maximize campaign success. Track and report on affiliate activity : Monitor creator performance, sample status, and campaign milestones. Paid Media Support Assist in implementing paid media strategies : Work with the team to build and execute TikTok shop ad campaigns based on client objectives and budgets, including GMV max campaigns. Monitor campaign performance : Track spend, key metrics, and help adjust tactics to optimize results. Help with daily and weekly reporting : Update spreadsheets with key performance metrics for each client. Client-Facing Reporting & Insights Provide structured reporting : Share daily and weekly updates with clients, highlighting wins, challenges, and proposed adjustments. Contribute to performance analysis : Help analyze sales and campaign trends, and support recommendations for optimization. Collaborate on strategy : Participate in planning discussions with internal teams and clients to set or adjust campaign goals.
Who You Are
Ecommerce-Savvy : You have experience in ecommerce or social commerce, with a solid understanding of retail operations and platforms like TikTok Shop . Self-Starter : You thrive in a dynamic, fast-paced environment and aren’t afraid to take initiative and own projects. Analytical & Insightful : You can work with data, identify patterns, and turn insights into actionable recommendations. Creative & Detail-Oriented : You care about optimizing product listings and campaign content to drive engagement and sales. Collaborative Team Player : You’re comfortable navigating cross-functional relationships with clients, creators, affiliates, and internal teams. PST Hours: Ideally based in Seattle. West Coast hours in addition to working some evenings with our China team Working at Flywheel We are proud to offer all Flywheelers a competitive rewards package and unparalleled career growth opportunities and a supportive, fun and engaging culture. Regional Perks of each Office listed in template in Lever. Job Posting Perks - Regional The Interview Process: Every role starts the same, an introductory call with someone from our Talent Acquisition team. We will be looking for company and values-fit as well as your professional experience; there may be some technical role-specific questions during this call. Every role is different after the initial call, but you can expect to meet several people from the team 1:1 and there might be further skill assessments in the form of a Take Home Assignment/Case Study Presentation. In your initial call, we will walk you through exactly what to expect the process to be. Inclusive Workforce At Flywheel, our goal is to create a culture where individuals of all backgrounds feel comfortable in bringing their