US HIV Scientific Strategy Daily Treatments, Associate Director, Marketing

Our company has been committed to advancing science for the treatment and prevention of HIV for more than 35 years. The HIV Business Unit is rapidly growing, with multiple marketed products, an investigational asset in late-stage development, and a robust research pipeline. We are recruiting an experienced marketer to join the US HIV Marketing Team as Associate Director Scientific Strategy Daily Treatments. This role will lead key components of HCP scientific strategy, scientific engagement, thought-leader strategy, and be responsible for translating scientific insights into commercial strategies for our HIV Daily Treatments portfolio. The ideal candidate for this role is someone with a demonstrated record of strong strategic thinking, ability to comprehend and translate scientific & clinical data and deliver results working cross-collaboratively and leading without authority. Reporting to Director, Scientific Strategy & Marketing Product Owner – HIV Treatments, and based in Upper Gwynedd, PA, this is a high-visibility role that will shape scientific advocacy, KOL (key opinion leader) engagement, speaker and congress strategy, and the integration of KOL insights into brand planning and cross-functional go-to-market activities. Key Responsibilities include, but not limited to the following: Lead end-to-end execution of medical education initiatives and supporting materials (branded and unbranded), including digital, live, and hybrid formats. Content Creation, Review & Deployment - Manage content creation and refinement in partnership with agencies—from concept through CRT review to deployment. Customer & Market Insights – Integrate customer insights, market research, and competitive intelligence into medical education needs assessment, planning, creation and execution. Innovation: Identify and champion innovation in the content, format and delivery channels (personal and non-personal/digital) of promotional medical education strategies and tactics for use across the portfolio. KPI Tracking – Identify, track and share out leading and lagging success metrics aligned with therapeutic area goals and in accordance with company standards and policies. Project, Agency & Budget Management – Manage project timelines, agile backlogs, agencies, vendors, and budgets Sales & Congress Engagement – Attend key sales meetings and national congresses, as needed Compliance & Standards – Operate in full compliance with our company policies and standards Scientific Strategy for HIV Daily Treatments Lead development of scientific narrative for HIV Daily Treatments in partnership with Medical Affairs, Outcomes Research, Global Marketing, HCP Marketing, and other stakeholders. Advance scientific narrative by integrating into brand strategy and working with cross-functional teams to define and prioritize evidence needs that support clinical positioning; translate gaps into actionable evidence-generation and advocacy plans. Continuously monitor emerging science, guidelines, and competitive data; educate marketing and engagement teams on key developments and ensure the scientific narrative and materials are updated accordingly. Scientific Leader and Organization Identification & Profiling Responsible for identifying, mapping, and profiling national, regional, and emerging scientific leaders, clinical experts, and relevant society contacts across the US HIV treatment ecosystem including HIV Community Maintain a prioritized, dynamic KOL landscape aligned to brand and portfolio objectives, and surface relationship- and insight-priorities to cross-functional partners. Strategic Scientific Engagement & Planning Design and execute strategic, compliance‑aligned engagement plans (external expert meetings, group input meetings, site visits, customer strategy sessions) that generate prioritized, actionable insights for our HIV Daily Treatment portfolio. Ensure engagements are explicitly linked to business questions and evidence