Senior Campaign Manager

Come work at a place where innovation and teamwork come together to support the most exciting missions in the world! The Campaign Manager owns the   organization,   execution,   and delivery of   demand generation campaigns   for both prospect and customer accounts. This position is both strategic and tactical in scope, requiring the Campaign Manager to independently generate strategic insights for the campaigns in their portfolio.   Campaign Managers will   be responsible for   implementing integrated marketing programs that   engages   customers and prospects,   delivers   new opportunities, and   accelerates   pipeline .   The ideal candidate will have prior   integrated marketing   experience, strong analytical and communication skills,   understanding of   paid media platforms ,   and active campaign optimization. Campaign Managers must   possess   a strong inner drive to contribute.

Plan, execute, manage, and   optimize   managed service and self-service campaigns   Understanding upper funnel [brand messaging, calls to action] and lower funnel [direct response, conversion] campaign tactics   Defining metrics and measuring success of campaigns using internal analytics   Demonstrate diligence, attention to detail and adherence to best practices throughout the full digital campaign   life-cycle   [from pre-sale to post-sale]   Maintain and organize campaign-specific materials in team's shared document repository   Closely align with sales teams and GTM priorities     Lead daily campaign maintenance, including internal questions   regarding   tracking and status of various campaigns   Develop, grow, and   maintain   relationships with internal teams    Partner with   P roduct and   P roduct   M arketing teams to ensure   accurate   campaign messaging   Oversee the campaign setup and execution process to ensure   accurate   campaign implementation, pacing and performance   Manage the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launch   Partner with   Marketing Operations and   Analytics team on campaign measurement reporting and insights generation   Project management deadlines and deliverables among internal and external   stakeholders   Provide   regular insights detailing performance, campaign optimizations, and new opportunities   Work with media partners to ensure   accurate   platform implementation   and messaging   Troubleshoot issues on all pre-production   and   live campaigns   Provide   detailed   campaign wrap up reports   Provide monthly auditing reports to partners and actualize bill/pay systems when applicable     Qualifications:     Four-year college degree   Must have   8 + years of experience in   marketing,   paid media management,   demand generation,   campaign management/optimization, or digital media operations   Understanding of traditional and interactive media planning elements   Proficiency   in Microsoft Office solutions   Strong analytical thinking and mathematical skills   Excellent communication and writing skills   Strong project management skills   Ability to advise stakeholders on best practices and areas of opportunity   Excited by a fast-paced and rapidly changing environment   Experience using   Marketo and   Salesforce is preferred