Senior Associate – Omnichannel Content Operations

Career Category Marketing Job Description Senior Associate – Omnichannel Content Operations   Location – AIN, Hyderabad   Key Responsibilities:   Develop and produce digital content across formats such as social media assets, short-form video, graphics, web content, POC, EMR and multimedia materials  Adapt content for different platforms and audiences, ensuring consistency in tone, style, and messaging  Leverage AI tools (e.g., generative text, image, and video tools) to support ideation, asset creation, and content optimization  Review and refine AI-assisted outputs to ensure quality, accuracy, and brand alignment  Manage and organize digital assets, ensuring proper version control and accessibility  Support content publishing workflows  Stay current on digital content trends, emerging formats, and AI capabilities  Preferred Qualifications:

5-8 Years Experience using AI tools for content creation (e.g., generative AI platforms, automation tools)  Familiarity with content management systems (CMS) and digital asset management tools  Experience with design and video editing tools    Basic understanding of digital analytics and content performance metrics  Experience working in fast-paced, cross-functional environments  Good working knowledge of Adobe creative tools, including AI-enabled features for content adaptation.  Familiarity with CMS, digital asset management and enterprise content workflow systems  Bachelor's degree in design, Visual Communication, Marketing, Communications or a related field, or equivalent practical experience.   Relevant certifications or diplomas in design or digital content tools are a plus  Experience: 2–5 years of experience in graphic design, content production, digital asset adaptation or creative operations, preferably in pharmaceutical, healthcare, regulated or agency environments  .