Principal Customer Program Manager - Energy Efficiency Marketing
WEC Energy Group
- Level
- Principal
About this role
WEC Business Services LLC, a subsidiary of WEC Energy Group, is seeking a Principal Customer Program Manager - Energy Efficiency Marketing in our Chicago, Illinois location. About Us WEC Energy Group is one of the nation’s largest electric generation and distribution and natural gas delivery holding companies serving 4.7 million customers across the Midwest. We are committed to providing clean, reliable, and affordable energy in an environmentally sustainable manner. Customers are the heart of our business, and we work every day to help grow and support communities where we provide vital energy services. As a Fortune 500 company, we value and develop our employees who are making a difference in a mission that matters. We don’t just offer a job; we provide fulfilling careers where safety and well-being are paramount. Join our team and experience first-hand our commitment to your success. We offer competitive pay and benefits to recognize your hard work and dedication. We are powered by a diverse and inclusive workforce fueled by the pride in what we do. If you're driven by the passion to change lives, this is the place for you. Job Summary
The Sr/Principal Customer Program Manager - Energy Efficiency Marketing is responsible for building awareness of and inspiring customer participation in our company’s energy efficiency programs for Peoples Gas and North Shore Gas. The ideal candidate has experience developing and executing engagement campaigns, managing internal teams and external contractors, and working with leadership teams to implement strategic initiatives. In the role, the candidate will leverage their experience in long-term strategic planning, communications, and be adept at managing day-to-day marketing activities on-time and on-budget. Job Responsibilities
Leads efforts to establish brand positioning and develops strategic marketing plans to achieve energy efficiency portfolio participation, savings, and spend goals Directs the development and implementation of customer focused communication initiatives to strategically support utility portfolio and program marketing plans Manages budget, requests for proposal and contracting related to all portfolio and program energy efficiency marketing activities Supervises internal marketing staff and external marketing and outreach contractors/subcontractors to ensure effective execution of the energy efficiency marketing strategies in a timely and cost-effective manner Presents on utility energy efficiency marketing initiatives to external and internal engagements Cultivates and manages external partnerships beneficial to driving energy efficiency marketing strategies key sponsorship organizations and related industry organizations Partners with internal teams including Corporate Communications and Governmental Affairs as well as external utility marketing peers to coordinate marketing plans and deliver related initiatives Oversees preparation of professional presentations and relevant materials Evaluates effectiveness and impact of current marketing initiatives with tracking and analysis to inform and guide future activities Presents ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets
This is a job family (Senior Customer Program Manager / Principal Customer Program Manager) posting where the experience of the selected candidate will determine the level offered Minimum Qualifications
Bachelors degree with one of the preferred majors: Marketing, Communications, Public Relations, Media, Business Administration, or related discipline Senior Customer Program Manager requires 5+ years of experience in marketing, communications, public relations, media relations, community relations or related field Principal Customer Program Manager requires 7+ years of experience in marketing, communications, public relations, media