Manager, Multi-Touch Attribution

We made history and now we work to transform the future – for our customers, our communities and our families. You'll see your work on the road every day, helping people move freely and pursue their dreams. At Ford, you can build more than vehicles. Come build what matters.

In this position...

Ford Marketing Analytics is seeking a highly capable, technically grounded, and detail-oriented Manager to lead the team responsible for the enterprise's Multi-Touch Attribution (MTA) capability. This LL6 leadership role will manage a team of 8 people responsible for vendor data management, marketing analytics request intake and delivery, marketing taxonomy governance, and the analytical methods that underpin attribution insight, in partnership with Ford's media agency.