Lead Category Sourcing Consultant

About this role: Wells Fargo is seeking a Lead Category Sourcing Consultant to join the Corporate Services Strategic Sourcing Team as part of the Chief Administrative Office (CAO), with primary support for Marketing and Public Affairs technology sourcing initiatives. This role serves as the strategic sourcing subject matter expert for the enterprise marketing technology (MarTech) and advertising technology (AdTech) ecosystem, including AI-enabled marketing platforms, customer data infrastructure, and digital media supply chains. In this role, you will: Lead Sourcing Strategy & MarTech Category Management Lead end-to-end sourcing lifecycle activities for complex, high-risk, and strategic Marketing and Public Affairs supplier engagements, including marketing technology (MarTech), advertising technology (AdTech), digital media, creative services, communications, research, events, sponsorships, and related technology-enabled services. Develop and execute category strategies across the MarTech stack — enterprise marketing clouds, customer data platforms (CDPs), customer engagement and journey orchestration, marketing analytics and attribution, content and digital asset management, personalization, and generative AI marketing tools — that optimize costs, improve supplier performance, mitigate risk, and support enterprise business objectives. Lead MarTech stack assessment and rationalization initiatives, identifying overlapping capabilities, underutilized licenses, and consolidation opportunities across the marketing technology portfolio. Review expiring Marketing and Public Affairs agreements, identify opportunities for supplier consolidation, service improvements, cost reduction, and value creation, and support timely renewals or competitive sourcing events. Contract Negotiation & Commercial Management Lead all aspects of supplier negotiations, including development of MarTech category and negotiation strategies, vendor communications, proposal evaluations, and award recommendations. Negotiate modern SaaS and consumption-based commercial models, including monthly-active-user (MAU), message-volume, credit-based, and usage-based pricing structures, true-up mechanics, renewal caps, service credits, and professional services terms. Negotiate AI-specific contract provisions, including AI and generative AI usage rights, restrictions on use of company and customer data for model training, model transparency and explainability obligations, and responsible AI commitments. Negotiate commercial, operational, legal, governance, and risk-related terms — including data processing agreements, data residency, subprocessor management, security requirements, and exit and data portability provisions — while balancing stakeholder objectives, speed to market, and enterprise risk tolerance. Draft, review, and manage contract language to address evolving business, technology, regulatory, and market requirements. Supplier Relationship & Risk Management Manage strategic supplier relationships throughout the contract lifecycle, driving performance, customer satisfaction, service improvements, and value realization. Partner with Supplier Management, Third Party Risk Management, Legal, Information Security, Data Privacy, and Finance to ensure compliance with corporate policies, regulatory requirements (including interagency third-party risk management guidance), and risk management standards. Evaluate supplier security and compliance posture, penetration testing requirements, incident response obligations, and AI governance practices. Resolve supplier disputes and proactively address supplier performance or risk concerns. Stakeholder Partnership & Governance Build and maintain strong relationships with executive leadership, business partners, vendors, and key stakeholders. Partner with business units to define requirements, execute RFx events, evaluate suppliers, and support vendor selection decisions. Drive stakeholder alignment on sourcing