Event Manager - Creator Education Direction - TikTok LIVE Japan
TikTok
- Location
- Tokyo, Tokyo, Japan
- Employment
- Full Time
- Work model
- On-Site
- Level
- Mid
- H-1B history
- 148 approvals (FY2023)
About this role
Role Overview This role focuses on designing scalable live-streaming event strategies and mechanisms based on creator segmentation, content insights, and business objectives. By integrating event mechanics, creator segmentation, content insights, and resource coordination, the Event POC will build scalable event solutions that enhance creators’ traffic, engagement, and revenue performance.
Responsibilities: - Scalable and Content-Driven Event System Development Design scalable live-streaming event formats tailored to different creator segments and content verticals. Balance content relevance with operational scalability to enhance viewer experience and engagement, while building and continuously iterating systematic methodologies that can be effectively replicated across broader creator populations. - Viewer- and Revenue-Oriented Event Design Develop event mechanisms that drive viewing behavior, engagement time, and revenue conversion. Take ownership of event performance metrics and conduct structured post-event analysis to optimize event frameworks and strategies. - Event Planning, Execution, and Promotion Lead end-to-end event planning from a content perspective, including concept design, execution, and promotional strategy. Coordinate cross-functional resources to ensure execution quality, timeline alignment, and goal achievement. - Innovation and Industry Exploration Continuously explore new live-streaming event formats and operational models to drive systematic integration between content capabilities and event mechanisms. Support creator growth and contribute to the long-term health of the live-streaming content ecosystem.