Associate Consumer Insights Manager
Molson Coors
- Location
- Chicago, US-IL, United States
- Employment
- Full Time
- Work model
- On-Site
- Level
- Entry
- Salary
- $83.2k/yr
- Posted
- 3h ago
About this role
Requisition ID: 39773
A Career in Beverage
Our purpose at Molson Coors Beverage Company is to brew beverages that unite people to celebrate all life’s moments. We’ve been brewing iconic brands for over 350 years and are now proud to be offering a modern portfolio that expands beyond the beer aisle.
We are Talent Brewers with our culture rooted in our core Values. We want you to join our team of brand ambassadors who believe the world is full of untapped opportunities. So, if you get excited about making a real difference as part of a winning team like we do, we want to hear from you.
Crafted Highlights
In the role of Associate Consumer Insights Manager working in Chicago, IL, you will be a part of the Strategy and Capabilities team and work directly with the Marketing Brand teams. In this role, you will help support the development of consumer learning plans that support Molson Coors’ iconic brands, embedding consumer‑first thinking and delivering actionable insights. You will champion brand growth through human‑led insights, partnering closely with brand teams to inform key marketing plans and initiatives. This work is critical to driving value and sales for consumers, distributors, and the broader Molson Coors business, while advancing a more forward‑looking insights strategy.
You’ll help plan, design and conduct various consumer research studies (including both qualitative and qualitative methods) and help build the “voice of the consumer” within the brand teams.
This position reports to the Senior Insights Manager of Miller Family of Brands and Value, working closely with internal and external stakeholders including brand, channel and/or customer teams and research suppliers.
What You'll Be Brewing
• Design robust, best-in-class consumer insights learning plans that meet the needs of marketing teams
• You will help determine the appropriate research methodologies to address key strategic questions by incorporating and refining hypotheses from stakeholders to guide study design and trade-offs
• Manage and integrate multiple research methodologies and data sources (e.g., brand health tracking, behavioral data, and custom quantitative