Lead BI Analyst

Job Requisition ID # 26WD100503 Responsibilities : Produce financial and market intelligence by querying data repositories and generating periodic reports. Devise methods for   identifying   data patterns and trends in available information sources.     Collaborate with our teams to understand complex analytical challenges and   identify   opportunities for Web Analytics-driven solutions. Collect and analyze website performance data, including traffic, conversion rates, bounce rates, and user behavior to   monitor   trends and   identify   opportunities. Create regular reports and dashboards,   summarizing   important   findings   and presenting applicable insights to the Digital eCommerce team and other stakeholders. Support in the planning and evaluation of proper tagging of relevant web properties. Perform customer segmentation and cohort analysis to understand the digital behavior and preferences of different customer groups, including product performance and customer experience. Collaborate with   Digital   marketing team in tracking the effectiveness of online advertising campaigns, including click-through rates, conversion attribution, and return on ad spend (ROAS).   Some telecommuting is   permitted.     Minimum   Requirements :   Master’s degree in Data/Business   Analytics, Engineering, Data Science,   Statistics   or related field and three (3) years of experience in the job offered or in a data/business analyst-related occupation.   Some telecommuting is   permitted.       Special Requirements : Position requires at least three (3) years of experience in each of the following skills:   Utilize knowledge of SQL to extract, transform, and analyze large datasets for marketing performance and conversion funnel insights.   Utilize knowledge of data visualization tools such as Power BI, Tableau and MS Excel to create dashboards and reports that communicate actionable insights to business teams   Utilize knowledge of web analytics platforms such as Adobe Analytics and Google Analytics to   monitor   user engagement,   identify   drop-off points, and improve digital conversion funnels.   Utilize knowledge of marketing analytics and statistical analysis to evaluate paid media campaign effectiveness,   optimize   promotional discounts, and improve ROI.   Utilize knowledge of eCommerce to support user experience improvement and website conversion rate.   Utilize knowledge of A/B testing to design, execute, and analyze experiments that   optimize   conversion rates.   Utilize knowledge of project management methodologies to coordinate cross-functional teams and ensure   timely   execution of marketing initiatives.     Position requires at least two (2) years of experience in each of the following skills:     Utilize knowledge of business operations, marketing, and financial modeling to support monetization strategies and improve revenue forecast accuracy.   Utilize knowledge of Python to automate data pipelines.   Utilize knowledge of R to perform statistical modeling, regression analysis, and forecasting of business key metrics trends.     Learn More     About Autodesk   Welcome to Autodesk! Amazing things are created every day with our software – from the greenest buildings and cleanest cars to the smartest factories and biggest hit movies. We help innovators turn their ideas into reality, transforming not only how things are made, but what can be made.     We take   great pride   in our culture here at Autodesk –   it’s   at the core of everything we do. Our culture guides the way we work and treat each other, informs how we connect with customers and partners, and defines how we show up in the world.   When   you’re   an   Autodesker , you can do meaningful work that helps build a better world designed and made for all. Ready to shape the world and your future? Join us!

From health and financial benefits to time away and