Product Experience Management (PXM) Analyst

Position Summary   The Product Experience Management (PXM) Analyst supports Tyson’s enterprise product data and digital commerce ecosystem, helping ensure products are accurately represented, discoverable, and activated across retail, foodservice, marketplace, and emerging digital channels.  This role supports product data quality, catalog health, syndication, platform operations, and governance initiatives that enable Tyson product information to scale efficiently across the business. The analyst will work across Salsify, GDSN, retailer platforms, and internal systems to maintain data accuracy, identify content and attribute gaps, monitor channel readiness, and support product content distribution to customers and partners.  This role serves as a strategic partner to Marketing, Sales, and Customer teams by enabling the accurate activation and distribution of product content across Tyson’s digital commerce ecosystem. The position helps ensure product information, assets, and content are properly structured, governed, and activated to meet customer, retailer, and channel requirements.  The role also supports workflow optimization, process automation, and adoption of data governance practices that improve the speed, consistency, and quality of product information across Tyson’s product portfolio.  This position offers a unique opportunity to develop expertise in:  Product Data Management (PIM/PXM)  Digital Shelf Operations  GDSN & Syndication  Product Data Governance  Workflow Automation  AI-Driven Product Discovery  Retailer & Distributor Requirements  Emerging Commerce Technologies  The ideal candidate is curious, analytical, detail-oriented, and eager to help scale a business-critical capability that supports Tyson’s product representation, discoverability, and activation across hundreds of customers and channels.

Product Data Quality & Governance   Monitor product data completeness, accuracy, and consistency across systems  Identify product content and attribute gaps against retailer, distributor, and channel requirements  Support taxonomy, attribute governance, data standards, and validation processes  Assist in catalog audits, data quality assessments, and remediation efforts  Partner with stakeholders to improve data quality at the source  Syndication & Channel Activation   Support syndication and activation across GDSN, retail, foodservice, marketplace, and digital commerce channels  Monitor publishing activity and resolve data quality or syndication issues  Assist with new customer, retailer, and distributor onboarding  Support product launches, assortment updates, and ongoing catalog maintenance  Ensure content aligns with customer-specific requirements and channel standards  Platform Operations & Workflow Management   Support administration and maintenance of the Salsify platform  Execute imports, exports, bulk updates, and workflow activities  Monitor platform health, publishing status, and system performance  Support configuration and continuous improvement of workflows, validations, and automation processes  Identify opportunities to reduce manual effort and improve scalability  Product Content & Digital Shelf Support   Serve as the primary data and platform partner for Marketing content activation initiatives  Support content syndication, retailer readiness, and channel execution across digital commerce platforms  Maintain product-to-asset relationships and content governance within Salsify  Identify and resolve data, taxonomy, and channel compliance issues impacting content performance  Assist with digital shelf optimization by ensuring product data supports discoverability, search, and customer experience  Reporting & Analytics   Develop and maintain catalog health, data quality, and operational reporting  Support KPI tracking for completeness, compliance, readiness, and syndication performance  Monitor trends and identify