Digital Product Specialist

Career Area: Technology, Digital and Data Job Description: Your Work Shapes the World at Caterpillar Inc. When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other.  We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it. Cat® Digital is the digital and technology arm of Caterpillar Inc., leveraging the latest technologies to build industry leading digital and analytics solutions for our customers and dealers. We’ve created an inclusive environment for you to explore your passions, make an impact and do the work that really matters. With over 1.5M connected assets worldwide, our business and in the industries, we serve, data is generated continuously by Cat® equipment using the latest technology, advanced analytics, telematics and AI capabilities to help our customers build a better world.

Join the Leads Product Management team of Cat Digital (ALI - Advance Leads & Insights) and be responsible for content creation of our Leads and Prioritized Actinon List that drive business growth with our partner industries and dealers. This role leads visualization development of prioritized actions through Online Description (future – One Funnel Inform)  by receiving input from business stakeholders, translating business needs into clear product requirements and development features, and partnering with product, UX, engineering, and adoption teams to identify, prioritize, and deliver improvements that make Online Description (OD) more actionable for dealers and internal users.

Receive and review, input from business partners, product teams, dealers, adoption consultants, and field stakeholders to understand Online Description content and functionality needs. Transforms business feedback and product concepts into structured requirements, user stories, feature definitions, mock-up direction, and backlog items for development teams. Partners with UX, engineering, product owners, and subject matter experts to define how features should be designed, built, tested, and released across current and future OD experiences. Evaluates existing Online Description content, widgets, links, data fields, and user flows to identify opportunities for clearer messaging, better dealer usability, improved sales execution, and stronger alignment with business objectives. Supports delivery readiness by reviewing samples, validating requirements, providing feedback on defects or gaps, coordinating translations or content updates, and confirming that delivered features meet the intended business outcome. What You Will Have: Business Analysis: Basic Knowledge on how to gather business input, identify the underlying need, document requirements, and recommend solutions that create value users and stakeholders. Product Requirement Definition: Advanced experience in converting business requests into clear feature scope, user stories, acceptance criteria, content rules, and development-ready backlog items. Product Knowledge: Basic understanding of Online Description content, widgets, data sources, dealer workflows, PSE integration, and how OD supports sales execution and customer conversations. Decision Making and Critical Thinking: Basic knowledge to analyze requests, compare tradeoffs, identify missing business inputs, and recommend the next practical steps based on impact, feasibility, dependencies, and release timing. Effective Communications: Experience in translating between business, technical, UX, and field audiences; communicate requirements clearly; and keep stakeholders aligned on scope, status, risks, and decisions. User Acceptance Testing (UAT): Experience in reviewing samples, validate content