IN_Senior Associate_SMFC_GCC_Advisory_Gurgaon

Line of Service Advisory Industry/Sector Not Applicable Specialism Salesforce Management Level Senior Associate Job Description & Summary At PwC, our people in business application consulting specialise in consulting services for a variety of business applications, helping clients optimise operational efficiency. These individuals analyse client needs, implement software solutions, and provide training and support for seamless integration and utilisation of business applications, enabling clients to achieve their strategic objectives. Those in Salesforce user experience at PwC will focus on providing consulting services for enhancing the user experience of various applications. You will analyse user needs, design intuitive and user-friendly interfaces, and offer guidance and support for improving the overall user experience. Working in this area, you will enable clients to optimise user engagement, increase user satisfaction, and achieve their strategic objectives. *Why PWC At PwC, you will be part of a vibrant community of solvers that leads with trust and creates distinctive outcomes for our clients and communities. This purpose-led and values-driven work, powered by technology in an environment that drives innovation, will enable you to make a tangible impact in the real world. We reward your contributions, support your wellbeing, and offer inclusive benefits, flexibility programmes and mentorship that will help you thrive in work and life. Together, we grow, learn, care, collaborate, and create a future of infinite experiences for each other. Learn more about us . At PwC, we believe in providing equal employment opportunities, without any discrimination on the grounds of gender, ethnic background, age, disability, marital status, sexual orientation, pregnancy, gender identity or expression, religion or other beliefs, perceived differences and status protected by law. We strive to create an environment where each one of our people can bring their true selves and contribute to their personal growth and the firm’s growth. To enable this, we have zero tolerance for any discrimination and harassment based on the above considerations. " Job Description & Summary:   We are looking for a   seasoned   Salesforce Marketing Cloud   Developer   Responsibilities:     5 + years of experience working with clients delivering marketing campaign solutions using Salesforce Marketing Cloud .    Software development background experienced with development languages and frameworks   e.g   HTML , CSS,   SQL   and JavaScript .   Strong knowledge of the Salesforce platform and   it ’ s   data model   Strong knowledge of   Ampscript , text and HTML emails, landing pages, SMS and MMS messages, and push notifications from Mobile Push.   Proven working experience using various marketing cloud components: Cloud Pages, Email Studio Social Studio, Advertising Studio, Web Studio, Journey Builder, Audience Builder and Content Builder.   Knowledge of Marketing Cloud Best Practices     Mandatory skill sets:     Understanding business requirements, creating specifications, designing marketing journeys and email templates, developing   campaigns   and managing   end to end   delivery .   Create and manage SFMC Cloud Pages and use audience builder data in journeys   Design, develop and debug custom solutions   Define segmentation criteria for batch and trigger emails/SMS campaigns and conduct A/B testing.   Create data extensions using SQL scripts by analyzing the campaign requirements.   Provide ROI details to various   stake holders .   Participate in day-to-day business as usual activities, including but not limited to campaign improvements, bug fixes, data   analysis   and reporting.     Preferred skill sets:     Salesforce Marketing Cloud     Years of experience   required :             5     to   1 0   Years   Education qualification:     BE/ B.Tech /MBA /MCA / M.Tech