Sales Development Representative (AI & Automation) - Bogotá (Hybrid)

Ready to accelerate your career?

Clara is the fastest-growing company in Latin America. We've built the leading solution for companies to make and manage all their payments. We already help over 20,000 large and growing businesses operate with agility and financial clarity through locally issued corporate cards, bill pay, financing, and a powerful B2B platform built for scale.

Clara is backed by some of the most successful investors in the world, including top regional VCs like monashees, Kaszek, and Canary, and leading global funds like Notable Capital, Coatue, DST Global Partners, ICONIQ Growth, General Catalyst, Citi Ventures, SV Angel, Citius, Endeavor Catalyst, and Goldman Sachs - in addition to dozens of angel investors and local family offices.

We’re building the financial infrastructure that powers high-performing organizations across the region. We invite you to join us if you want to be part of a fast-paced environment that will accelerate your career and support you to do some of the best work of your life alongside a passionate and committed team distributed across the Americas.

What you'll do We're looking for a Sales Development Representative with a builder mindset to help pioneer Clara’s next generation of outbound sales. This isn’t a traditional SDR role. You'll combine commercial instinct, experimentation, AI, and automation to find better ways to identify, engage, and convert high-value prospects across Mexico & Colombia. You'll own your pipeline while also helping us build the systems behind it: testing new tools, automating repetitive work, improving prospect data, and using AI to make outbound smarter and more personalized. In this role, you will:

• Own outbound prospecting to CFOs, Controllers, and senior finance leaders at mid-market and enterprise companies across Latin America.

• Design and execute multi-channel outbound campaigns across email, LinkedIn, WhatsApp, and other relevant channels.

• Use AI and automation to improve prospect research, account prioritization, personalization, and follow-up at scale.

• Build and experiment with automated workflows that connect prospecting data, enrichment tools, CRM, and outreach platforms.

• Identify repetitive or inefficient parts of the sales process and build simple solutions to automate or improve them.

• Explore new AI tools, data sources, and workflows, quickly turning ideas into small experiments or MVPs and measuring their impact.

• Work with multiple data sources and enrichment tools to create high-quality prospect lists and buying signals.

• Continuously test messaging, targeting, sequences, channels, and automation to improve conversion throughout the funnel.

• Manage and optimize Clara’s sales stack, including HubSpot and Amplemarket, enrichment platforms, and emerging AI tools.

• Partner closely with AEs, Sales Leadership, RevOps, and other teams to identify opportunities to make our outbound engine more scalable and effective.

• Document successful experiments and turn them into repeatable playbooks and workflows for the broader sales organization.

Who you are We’re looking for someone who meets the minimum requirements to be considered for the role. The preferred qualifications are a bonus, not a requirement.

Must haves

• 2–4 years of experience in Outbound Sales, SDR/BDR, Growth, RevOps, or