Director Precision & Marketing Analytics

Requisition ID: 40005

Cheers to creating an incredible tomorrow!

At Molson Coors, we tackle big challenges and defy the status quo.  With a proud legacy of excellence, an incredible portfolio of beer, seltzers, spirits, and non-alcohol brands, and a bold vision for our future... we’re on the path to transforming the beverage industry.  That requires remarkable individuals who are curious, tenacious, and never afraid to fail forward.

We seek, value and respect everyone’s unique perspectives and experiences knowing that we are stronger together.  We collaborate as a team and celebrate each other’s successes.

Here’s to crafting careers and creating new legacies.

The Director of Precision Digital & Marketing Analytics is responsible for developing and leading Molson Coors Beverage Company's precision marketing strategy, customer data capabilities, CRM activation, and measurement framework to drive growth.

• Precision Media (Programmatic & Paid Social)

• Consumer Data Strategy

• CRM

• Marketing Analytics

Sitting on the Strategy & Capabilities team, the role serves as a critical bridge between Marketing, Media, Insights, and Technology teams, ensuring that consumer data, audience strategy, media investments, and commercial programs work together to deliver measurable business outcomes.

The ideal candidate combines deep expertise in customer data, digital media, CRM, and marketing performance measurement with strong leadership skills and a passion for transforming data into growth. This leader will also coach and develop a high-performing team of seven professionals across Precision Media, Consumer Data Strategy, CRM, and Marketing Analytics, building an inclusive, high-performance culture rooted in collaboration, continuous learning, innovation, and accountability.

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