Product Manager, B2B Expansion and Growth

The position   is in   the Edinburgh,   Scotland Adobe office; candidate s   must be able to work   in-office   Tuesday-Thursday   weekly.       Are you passionate about driving growth and delivering exceptional customer experiences?   The B2B Expansion team (within Adobe’s Unified Platform) is looking for a Product Manager to play a pivotal role in driving growth across Adobe’s SMB and Mid-market business. Our team builds the workflows, features, and monetization strategies that power Adobe’s amazing growth . For   nearly every   new product Adobe brings to market,   our team is   a key part of its launch and   growth   strategy.   Please note:   We’re hiring across a wide range of experience levels for this role   -   from   new graduates ,   or   candidates early in their PM career who bring exceptional judgment and are ready to grow quickly with strong mentorship, to seasoned PMs who can own complex initiatives from day one.   We’ll   match the level of the role to the strength and experience of the candidate, so   don’t   rule yourself out based on years of experience: if   you’re   the right person,   there’s   a place for you here.   What   you’ll   do:   We’re   open to Product Managers across the experience spectrum: recent graduates ready to launch their PM career with focused mentorship, PMs looking to progress beyond entry-level execution and take on greater ownership, and experienced PMs (6+ years) ready to lead sophisticated initiatives with significant autonomy. Wherever   you’re   starting from,   you’ll   have real ownership, the opportunity to drive meaningful impact, and   strong support   along the way.     In this role, you will   drive   p roduct   m anage ment   on the B2B Expansion team (described above), partnering closely with the team daily and reporting to a Sr. Manager of Product Management ,   based   in  Adobe’s headquarters in San Jose, California.   You will collaborate with cross-functional teams across engineering, design, analytics, and go-to-market to define and ship impactful product experiences.     Your responsibilities in this role will be to:     Define and own product vision, strategy, and roadmap for growth initiatives within the B2B Expansion team.   Identify   opportunities to improve free-to-paid conversion, trial activation, and SMB/Mid-market retention.   Develop hypotheses, help   design   and run A/B tests, analyze results, and translate findings into clear product decisions and next steps. Write clear test charters that guide experimentation from setup through readout.   Work closely with data ,   pulling insights from dashboards, funnel analyses, and behavioral signals ,   to prioritize the highest-impact opportunities and measure success of shipped features.   Partner with go-to-market, engineering, design, and analytics teams to launch product features that directly contribute to revenue generation and new product monetization.   Be the customer advocate every step along the way ,   hel ping   the entire team   keep a sharp customer   focus .     What   we’re   looking for:   Open to all experience levels   -   from new   graduates   to 6+ years in product management . We’ll calibrate the level of the role to your background: for more experienced candidates, we’re looking for a demonstrated track record of driving initiatives from conception to launch; for candidates earlier in their career, we’re looking for strong judgment, curiosity, and the drive to   make an impact .     Strong interest in product-led growth (PLG):   curiosity about the mechanics of free-to-paid conversion and how to move those metrics. Direct experience in free, freemium, or trial product models is a strong plus, but not   required   -   we’ll   help you build this   expertise   on the job.   Comfort with (or strong aptitude for) A/B testing :