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Executive Director, Global Image & Social - MAC

Estee Lauder

New York,US-NY,United StatesStaff
Sign in to applyVerified 1h ago
Location
New York,US-NY,United States
Work model
On-Site
Level
Staff
Posted
1h ago

About this role

The Estée Lauder Companies Inc. is one of the world’s leading manufacturers, marketers, and sellers of quality skin care, makeup, fragrance, and hair care products, and is a steward of luxury and prestige brands globally. The company’s products are sold in approximately 150 countries and territories under brand names including: Estée Lauder, Aramis, Clinique, Lab Series, Origins, M·A·C, La Mer, Bobbi Brown Cosmetics, Aveda, Jo Malone London, Bumble and bumble, Darphin Paris, TOM FORD, Smashbox, AERIN Beauty, Le Labo, Editions de Parfums Frédéric Malle, GLAMGLOW, KILIAN PARIS, Too Faced, Dr.Jart+, the DECIEM family of brands, including The Ordinary and NIOD, and BALMAIN Beauty. Summary 
 The Executive Director, Image & Social reports to the VP, Global Creative and will partner closely with them to help lead the day-to-day vision, management, and execution across M·A·C’s global Image and Social creative teams. This role is responsible for helping translate the global creative vision into strong, consistent, and culturally relevant work across campaigns, image, social content, video, creator-led storytelling, and social-first brand moments. The ideal candidate is both highly creative and highly operational, someone who can push ideas forward, manage teams, protect creative quality, and make sure work moves smoothly from concept through execution. This person will help shape the brand’s image across all major touchpoints, while also leading how that image comes to life through social cadence, platform storytelling, campaign rollouts, and always-on content. They must be able to lead with taste, clarity, urgency, and confidence, while keeping the team focused, organized, and inspired. Key Responsibilities 
 Creative Leadership Partner closely with the VP, Global Creative to develop and execute global creative concepts across Image, Campaigns, Social, and content ecosystems. Help translate the VP’s creative vision into clear direction for the team, making sure everyone understands the priorities, next steps, and creative expectations. Ensure all creative output feels elevated, ownable to M·A·C, culturally relevant, and consistent across global touchpoints. Provide creative guidance across photography, video, social content, campaign assets, post-production, and final delivery. Push for bold, modern, and brand-defining creative ideas while protecting the integrity of the brand. Social Cadence & Programming Oversee the creative direction and cadence for M·A·C’s global social presence, ensuring social content feels consistent, platform-right, and brand-defining. Help build a clear social programming rhythm across campaign launches, always-on content, evergreen storytelling, artistry, education, trend moments, creator content, and community-driven ideas. Partner with Social, Marketing, PR, Consumer Engagement, Artistry, and regional teams to ensure social storytelling supports both brand priorities and consumer relevance. Guide how campaigns and product launches are translated into social ecosystems, including teasers, launch moments, creator extensions, short-form video, stills, motion, and ongoing content. Ensure the social calendar has a clear cadence, with the right balance of planned campaign content, real-time opportunities, trend response, education, artistry, and brand-building moments. Help create stronger systems for social reviews, content planning, approvals, and asset readiness so social work moves quickly without losing creative quality. Ensure social concepts are platform-specific, culturally aware, and reflective of how beauty consumers engage with content today. Execution & Creative Excellence Oversee the creative process from concept through production, post-production, delivery, and final asset handoff. Ensure creative quality and consistency across campaigns, image, social, in-store, experiential, events, education, video, and emerging social formats. Partner with Creative Operations,

Listing verified 1h ago. Applications go through the company's official careers site.

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Executive Director, Global Image & Social - MAC at Estee Lauder, New York,US-NY,United States | Yoinka