Senior Digital Manager

Agency: PHd Job Function: Strategy and Planning Job Subfunction: Strategy Job Description: Company:  PHD EMEA  Position:  Senior Digital Manager  Location:  Central London    PHD is a growth-focused media agency driven by innovation and creativity.  Founded in London in 1990, we were the first media agency to offer strategic and creative planning at a time when the industry was about buying cheaply and quickly.    Our founders saw a bright future where smart thinking and clever planning could help brands grow faster than their competitors.    Over the many years that have followed, we have continued to build on this defining ethic — with our evolution shaped by a continual investment in thought leadership. And we continue to ensure that our capability and approach evolve in line with changes in media, data, technology, commerce, society, and legislation.      Today, with over 100 offices in 74 countries, we continue to create remarkable campaigns that lead to remarkable growth – using the extending canvas of data and technology.    Context:   PHD EMEA is seeking an experienced Senior Digital Manager to join the central client team supporting a major global automotive brand.   This role is ideal for someone with a strong background in Paid Media who is looking to broaden their experience beyond campaign activation into global strategy, market engagement and cross-channel digital leadership.   The Senior Digital Manager will support the central team across Paid Search, Paid Social, Programmatic and, where appropriate, SEO, helping shape digital strategy across 10+ international markets.   Working closely with the Business Director and Digital Director, this role will play a key part in driving innovation, supporting global client initiatives, strengthening relationships with local markets and helping to advance digital maturity.   This is a unique opportunity to develop broad strategic experience while remaining connected to channel expertise, technical best practice, and platform innovation. The role offers significant exposure to senior stakeholders, global media partners and international markets, providing an excellent platform for future progression within the agency.   Responsibilities and opportunities for this role would include:   Supporting the development and execution of global digital roadmaps across Paid Search, Paid Social, Programmatic and SEO. Driving global client projects through strategic recommendations, market coordination and digital best practice. Becoming a trusted advisor to local agency teams by providing strategic guidance, governance, and practical support across digital channels. Helping identify and drive innovation opportunities across Paid Media through platform partnerships, testing frameworks and emerging technologies. Building strong relationships with key platform partners including Google, Meta, Reddit, Pinterest and other relevant media partners. Maintaining a strong understanding of media platforms, measurement solutions, automation capabilities and wider digital technologies. Keeping up to date with industry developments and platform innovations, proactively sharing opportunities that could benefit the client. Contributing to agency thought leadership through presentations, internal training, partner events and knowledge sharing initiatives. Working within a collaborative central Digital team supporting one of the world's leading automotive brands.  This role is heavy on client contact, so it is ideal for strong communicators with a genuine interest in how businesses work, as your ideas and recommendations will have a genuine impact.   Specific Responsibilities Include:      Global Digital Client Management Act as a key day-to-day strategic contact across Paid Search, Paid Social, Programmatic and, where appropriate, SEO. Support the development and rollout of global campaign handbooks, best practice playbooks, innovation initiatives