Marketing Director (12-Month FTC)
Mastercard
- Location
- St. Leonards, Australia
- Work model
- On-Site
- Level
- Staff
- Posted
- Aug 26, 2026
About this role
Our Purpose Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential. Title and Summary Marketing Director (12-Month FTC) We are seeking an experienced, commercially minded and highly collaborative Marketing Director to join Mastercard’s Australia Marketing team on a 12-month fixed-term contract. The role will initially lead the planning and execution of integrated marketing campaigns, sponsorship activations and go-to-market initiatives across Mastercard’s consumer and customer portfolio. As the contract progresses, it will transition into a parental leave cover position within the Consumer Marketing & Sponsorships team, assuming broader responsibility for consumer marketing strategy, sponsorship portfolio leadership, team management and stewardship of the Priceless platform. The successful candidate will bring a blend of strategic thinking and operational excellence, with experience delivering large-scale campaigns, sponsorship activations, customer engagement programs and product commercialization initiatives. They will be comfortable navigating a highly matrixed environment and partnering across Sales, Product, Services, Communications, B2B Marketing and regional and global teams to drive business and brand outcomes.
Key Responsibilities
Sponsorship Strategy, Activation & Hospitality • Lead Mastercard's sponsorship strategy and activation agenda across Australia and New Zealand, including the Australian Open and Mastercard's partnership with the McLaren Formula 1 Team. • Deliver integrated sponsorship programs, activations and experiences that drive consumer engagement, customer value and business outcomes. • Leverage sponsorship assets to support issuer objectives, executive engagement, customer hospitality and relationship growth. • Support the evaluation and acquisition of future sponsorship opportunities. Consumer Marketing & Campaign Leadership • Lead the development and execution of integrated consumer marketing campaigns that strengthen brand preference, drive engagement and deliver measurable business outcomes. • Deliver campaigns across paid, owned and earned channels, aligned to Mastercard's global and regional priorities. • Partner with agencies and internal stakeholders to ensure best-in-class execution and marketing effectiveness. • Work closely with Communications teams to amplify major campaigns and sponsorship moments. Product Launches, Commercialization & Performance Marketing • Partner with Product and Services teams to bring new products, services and innovations to market. • Develop go-to-market strategies and commercialization programs that drive adoption, usage and business growth. • Translate complex product propositions into compelling customer and consumer narratives. • Establish measurement frameworks that connect marketing activity to business outcomes. Digital Marketing & Innovation • Lead digital marketing strategy across consumer and customer touchpoints. • Drive innovation across digital, content, social, search and AI-enabled marketing capabilities. • Leverage data, testing and emerging technologies to improve marketing effectiveness and performance. Priceless Platform Leadership • Lead the ongoing management and evolution of Mastercard's Priceless platform across Australia and New Zealand. • Develop experiences, offers and content that increase engagement and strengthen brand differentiation. • Partner with regional and global teams to expand the platform's relevance and impact locally.
Team
Leadership &