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Associate Director, Integrated Media Planning

Interpublic Group

New York, New York, United States of AmericaSenior$110k – $125k/yr
Sign in to applyVerified 2h ago
Location
New York, New York, United States of America
Work model
On-Site
Level
Senior
Salary
$110k – $125k/yr
Posted
Aug 11, 2026

About this role

Agency: Omd Job Function: Media Job Subfunction: Media Planning and Buying Job Description: Associate Director, Integrated Media Planning Qualifications 5-7 years of media planning experience with strong agency background  Track record of cultivating and maintaining trusted client relationships  Proven leadership ability and experience managing others; a strong desire and capability to grow and develop talent  Hands-on media practitioner with the ability to create and execute a full funnel, omnichannel approach to planning  Has a firm understanding on how to build and bring to life audience-first paid media strategies & the appropriate tools and inputs to support data-driven recommendations  Advanced knowledge of media fundamentals (all channels) with a connect to performance (brand and performance) and an ability to train and educate more junior team members  Expert level media math skills  Compelling and persuasive written and verbal communicator and presenter. Knows how to reach a compromise when necessary.  Strong comfort level with data, analytics, and measurement   Experience collaborating with media owners, agency business units and creative agency partners in an integrated manner  Comfortable working in a fast-paced, dynamic environment Previous clients might include:  Luxury/beauty "nice to have" Responsibilities The Associate Director, Integrated Media Planning is one of the most exciting and challenging roles in our organization. Working under a Director, the Associate Director leads the day-to-day needs of the business, integrating with the broader OMD teams, creative partners, media owners to meet and exceed our client’s objectives.  The Associate Director has a strong appetite for new technology, emerging media, and culture, and always carries a strong point of view. They understand and embrace the passion that the consumer has for our clients’ brands. They orchestrate a strategic mix of audience-first solutions as the media landscape and technologies continues to evolve.  Serves as key point of contact for client teams to streamline requests and coordinate workstreams  Responsible for crafting data-driven, full-funnel paid media strategies and end-to-end experiences that deliver business results based on a deep understanding of the consumer  Develops client presentations and templates for POVs and recommendations  Coordinates with peers to ensure consistency in ways of working (process, tools & platforms, people)  Works in partnership with creative, OMG comms planning and client teams to marry creative and media strategies for an integrated and holistic consumer experience  Issues and presents paid media recommendations & POVs to increase efficiencies and effectiveness of media plans as indicated by performance reporting, learning agendas and consumer trends  Maintains positive team culture and working environment  Manages resources & helps team members prioritize work  Accountable for planning teamwork including QAing budgets and media math as relevant  #LI-MB1 #OMD

$110,000 - $125,000 Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance. Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice. Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice For US Job Seekers: It is the policy of Omnicom and

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Associate Director, Integrated Media Planning at Interpublic Group, New York, New York, United States of America | Yoinka