Head of Institutional Marketing

Together we fight for everyone’s opportunity for a better financial future. We will do this together — with customers, partners and colleagues. We will fight for others, not against: We will stand up for and champion everyone’s access to opportunities. The status quo is not good enough … we believe every individual and every community deserves access to financial opportunities. We are determined to support both individuals and communities in reaching a better financial future.  We know that reaching this future depends on our actions today. Like our Purpose Statement, Voya believes in being bold and committed to action.  We are committed to a work environment where the differences that we are born with — and those we acquire throughout our lives — are understood, valued and intentionally pursued. We believe that our employees own our culture and have a responsibility to foster an environment where we all feel comfortable bringing our whole selves to work. Purposefully bringing our differences together to positively influence our culture, serve our clients and enrich our communities is essential to our vision. Are you ready to join a company with a strong purpose and a winning culture? Start your Voyage – Apply Now Voya Investment Management is seeking a seasoned asset management marketing leader to lead institutional channel marketing strategy for the firm’s institutional and insurance businesses. This is a high-impact role for a commercially minded leader who can set channel direction, build audience-specific programs, focus resources, and translate business priorities into thoughtful execution that deepens client engagement and supports growth across institutional channels.   You will partner closely with Institutional and Insurance Distribution leaders, consultant relations, investment teams, product, digital, content, events, brand, and sales enablement partners to develop integrated channel plans, client segmentation strategies, campaign initiatives, educational content, and product messaging that are aligned to distribution priorities and firmwide objectives. As a member of the Marketing Leadership Team, you will help shape broader marketing priorities while developing two experienced direct reports.   The successful candidate will bring institutional market credibility, strong channel marketing acumen, practical product marketing expertise, alternatives experience, and the energy to execute while leading. Candidates should be comfortable creating structure, setting measurable objectives, developing scalable programs, leading cross-functional work, and building marketing efforts that support Voya IM’s growth ambitions across institutional and insurance channels.

Set, oversee, and communicate measurable institutional channel marketing objectives in partnership with Institutional and Insurance Distribution leadership, consultant relations, and other key business partners. Translate segment business plans, pipeline priorities, consultant engagement needs, and client lifecycle stages into focused channel marketing plans with clear activation steps, accountabilities, and measures of impact. Develop client segmentation support and marketing programs tailored to institutional audiences, including pension, insurance, consultant, and related client channels. Lead the strategic development and implementation of marketing deliverables across design, build, launch, monitor, and measure phases, ensuring programs are timely, coordinated, and commercially useful. Build relationships and collaborate with portfolio managers, investment teams, sales teams, consultant relations, product, content, digital, events, brand, and marketing peers to produce materials and messaging that support sales growth, retention, asset goals, and client engagement within institutional channels. Cultivate a deep understanding of Voya IM investment capabilities and institutional client needs, using product