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LN Concerts, Tour Marketing Director - Comedy

Live Nation

Beverly Hills, CAFull TimeStaff
Sign in to applyVerified
Location
Beverly Hills, CA
Employment
Full Time
Work model
On-Site
Level
Staff
Posted

About this role

Job Summary

WHO ARE WE? Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 620 million tickets sold annually and approximately 10,000 clients worldwide.  Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 50,000 events annually for nearly 7,000 artists in 40+ countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect more than 1,200 sponsors with the 145 million fans that attend Live Nation Entertainment events each year. For additional information, visit  www.livenationentertainment.com . WHO ARE YOU? Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on!  THE JOB As Tour Marketing Director – Comedy , you’ll lead the marketing strategy and execution for assigned comedy tours and shows, partnering with artists and their teams, venues, media partners and local marketers to drive awareness and ticket sales. You’ll oversee campaigns from initial planning through execution, bringing together paid media, promotions, publicity, social and grassroots marketing while managing multiple tour marketing budgets and ensuring each campaign is tailored to the artist, show and market. WHAT THIS ROLE WILL DO Oversee marketing, promotions and public relations for various touring comedians Create, develop, implement and execute strategic marketing plans for individual shows and tours. Place and negotiate print, online, radio and TV buys Develop contesting and incentives with media and promotional partners. Spearhead grassroots campaigns including scheduling street teams Market research to find efficient ways to market shows Work with venue box office to confirm and set up on-sales/pre-sales, check ticket audits for accuracy Create and execute social media marketing campaigns, including building and managing Facebook and Twitter accounts Establish/implement wide range of promotions using radio, print, TV, flyaway sweepstakes and online Work with artist publicists to solicit national and local media outlets for press coverage Build and exploit online/database resources Cultivate key professional relationships with agents, managers, public relations agencies and artists. Design and create marketing materials Maintain relationships with local and venue marketers Manage multiple marketing budgets simultaneously Responsible for collecting and paying invoices in a timely manner WHAT THIS PERSON WILL BRING 4 year degree or 4 years experience in marketing/public relations/project management in lieu of a degree Excellent communication skill Entertainment/Concert industry experience preferred. Proficient in Microsoft Office Suite Interest in comedy & pop culture Willing to work long hours and weekends BENEFITS & PERKS Our motto is ‘Taking Care of Our Own’ through 6 pillars of benefits: HEALTH : Medical, vision, dental and mental health benefits for you and your family, with access to a health care concierge, and Flexible or Health Savings Accounts (FSA or HSA) YOURSELF : Free concert tickets, generous paid time off including paid holidays, sick time, and personal days WEALTH : 401(k) program with company match, stock reimbursement program FAMILY : New parent programs including caregiver leave, plus fertility, adoption, foster, or surrogacy support CAREER : Career and skill development programs with School of Live, tuition reimbursement, and student loan repayment OTHERS : Volunteer time off, crowdfunding match EQUAL EMPLOYMENT OPPORTUNITY We aspire to build teams that reflect and support the fans and artists we serve. Every day we aim to promote

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