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Go-to-Market Strategy Analyst Senior

Fidelity National Information

GBR LNDN 25 Walbrook FL5&6Senior
Sign in to applyVerified 2h ago
Location
GBR LNDN 25 Walbrook FL5&6
Work model
On-Site
Level
Senior
Posted
Sep 11, 2026

About this role

Are you curious, motivated, and forward-thinking? At FIS you’ll have the opportunity to work on some of the most challenging and relevant issues in financial services and technology. Our talented people empower us, and we believe in being part of a team that is open, collaborative, entrepreneurial, passionate and above all fun.

About the role

FIS is looking for an experienced and commercially minded Product Marketing Manager to join our product marketing team supporting our Lending Portfolio. Working with the Senior Product Marketer for Lending, t his role will help define, package and take to market FIS lending solutions across commercial lending, asset finance, supply chain finance and private credit-related capabilities, helping clients modernize lending operations, improve risk control, increase efficiency and drive growth .   Our environment is fast-paced, global and highly collaborative. We are strengthening our lending proposition with integrated, cloud-enabled and AI-ready solutions that support the full lending lifecycle — from origination and credit assessment through syndication, servicing, portfolio visibility and reporting. As part of the Product Marketing team, the Product Marketing Manager will be responsible for translating product strategy, market insight and buyer needs into clear positioning, compelling messaging and effective go-to-market programs.   The successful candidate will build deep knowledge of FIS lending solutions, target markets, buyer personas, competitive dynamics and client challenges. They will partner closely with Product Management, Sales, Demand Generation, Analyst Relations, GTM Readiness and regional marketing teams to create differentiated product narratives, support sales execution and help drive measurable pipeline and revenue impact.   In this role, you will act as the voice of the market and the customer for the Lending Portfolio, bringing together insight, strategy and storytelling to help FIS show up with clarity, consistency and confidence across internal and external audiences.

What you will be doing

Own , with the Senior Product Marketer for Lending, product positioning, messaging and value propositions for the Lending Portfolio, ensuring they reflect client needs, market trends, product strategy and FIS differentiation.   Partner with product management and portfolio leaders to translate roadmap priorities, solution capabilities and launch plans into clear go-to-market strategies and product briefs.   Develop and maintain core sales and marketing assets, including messaging frameworks , battlecards solution overviews, case studies , web copy, event narratives, campaign inputs, FAQs and sales enablement content.   Conduct primary and secondary market research to understand buyer needs, lending market trends, competitive dynamics and emerging opportunities across commercial lending, asset finance, supply chain finance and private credit.   Create compelling content and storytelling for internal and external audiences, including thought leadership, webinars, videos, blogs, client presentations, executive updates and event sessions.   Collaborate with GTM Readiness, Revenue Marketing ,  Sales Enablement, Public Relations , Analyst Relations and Communications to support integrated campaigns, launches, sales plays, events and analyst engagement.   Support seller readiness by creating practical, client-facing enablement that helps sales teams articulate the Lending Portfolio’s value, differentiation and relevance to priority personas and accounts.   Use data, feedback and performance insights to continually improve messaging, campaign inputs , sales tools and go-to-market effectiveness.   What you bring: Bachelor’s degree in marketing, communications, business, finance or a related field preferred.   5–10 years of product marketing, portfolio marketing, solution marketing or strategic marketing experience, ideally in financial technology, banking,

Listing verified 2h ago. Applications go through the company's official careers site.

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Go-to-Market Strategy Analyst Senior at Fidelity National Information, GBR LNDN 25 Walbrook FL5&6 | Yoinka