Commercial Marketing Manager
Nutanix
- Location
- 3 Locations
- Work model
- On-Site
- Level
- Mid
- H-1B history
- 61 approvals (FY2023)
Skills
About this role
Commercial Marketing Manager – India Culture & Values: Hungry, Humble, Honest, with Heart Location: Mumbai / Bangalore , India (Hybrid) Reports To: Director of Field Marketing, India The Opportunity As the Nutanix Commercial Field Marketing Manager, you will be the primary marketing engine driving scalable demand generation, pipeline acceleration, and market penetration across Nutanix’s India commercial segment. Reporting directly to the Director of Field Marketing, India, you will sit at the intersection of commercial sales, demand generation, partner marketing, and sales engagement. In this high-impact role, you will take ownership of designing and executing full-funnel marketing programs that reach commercial audiences at scale and convert engagement into measurable business outcomes. You will work closely with Commercial Sales leaders, Account Executives, Inside Sales, channel partners, the APJ marketing team, and the Global Demand Center to build repeatable programs that position Nutanix as the platform of choice for hybrid multicloud , cloud-native applications, and Enterprise AI.
About the Team
You will be part of the vibrant India Field Marketing organisation , working in lockstep with local commercial sales leadership, the channel ecosystem, the APJ team, and Global Demand Center. We operate in a fast-paced, data-informed environment where bold ideas, experimentation, and collaborative execution are central to how we build impactful marketing programs. The team combines strategic planning with hands-on execution to create demand, accelerate pipeline, and strengthen Nutanix’s position in the Indian market.
Your Role
(What You’ll Do) Build & Execute the Commercial Demand Engine: Develop and lead integrated marketing plans for India’s commercial segment across digital campaigns, email, webinars, third-party demand generation, seminars, workshops, and partner programs. Pipeline Generation & Velocity: Own the commercial marketing target and partner closely with Commercial Sales leaders, Account Executives, and Inside Sales to build quarterly pipeline generation and acceleration plans. Scale Digital & Lifecycle Programs: Create repeatable programs that acquire , engage, nurture, and re-engage prospects and customers, with a focus on whitespace, net-new logo acquisition, and measurable funnel progression. Drive Ecosystem Co-Marketing: Work with resellers, distributors, system integrators, service providers, and technology partners to develop joint go-to-market programs that extend reach and generate partner-sourced pipeline . Curate High-Impact Commercial Experiences: Plan and deliver regional events, partner-led activities, customer and prospect workshops, user groups, webinars, and other experiences that create meaningful sales engagement—not just attendance. Localize & Contextualize Narratives: Translate global campaigns into relevant India-focused messaging that addresses commercial customer priorities, including cloud modernization, infrastructure simplification, hybrid multicloud , cloud-native applications, competitive displacement, and Enterprise AI adoption. Analytics & Optimization: Monitor campaign performance, funnel progression, pipeline contribution, and program ROI using Salesforce, marketing automation, and analytics platforms. Test and optimize programs to improve quality, conversion, and efficiency. Advocate Customer Success: Identify and cultivate referenceable customers, testimonials, speakers, and local success stories that strengthen Nutanix’s value proposition across India. Manage Execution Excellence: Own program planning, budgets, agencies, vendors,