Vice President, Head of Agency Development/Sales
Unity
- Location
- New York, NY, USA
- Work model
- On-Site
- Level
- Staff
- Posted
- 18h ago
About this role
The opportunity
Unity is one of the most powerful advertising platforms in the world, reaching billions of consumers each month across mobile apps, games, and connected TV. Unity is looking to scale its agency and brand sales team by hiring a Head of Sales. As Head of Agency Sales, you will lead Unity's Agency and Brand Partnerships team — the group responsible for driving brand advertising revenue through major agency holding companies, independent agencies, brands direct, retail media networks (RMNs), and commerce media networks (CMNs). This is an existing, high-performing team that you will elevate: setting sales strategy, developing your team, and personally cultivating the most senior agency and brand relationships in the market. You will report to the SVP of Programmatic and Non-Gaming Growth, and operate as a key voice in shaping how Unity positions its inventory, audience data, and programmatic capabilities to the buy side. You'll work closely with product, marketing, sales development representatives, post sales and operations to ensure Unity's go-to-market for brand demand is differentiated, compelling, and scalable.
What you'll be doing
Own the Agency and Brand Partnerships P&L: partner with leadership, bizops and finance to set annual and quarterly net revenue targets for the team, management performance against quota and forecast accurately for senior leadership. Lead, coach, and develop a team of Sales Executives Leads and Sales Executives (Client Partners); build a culture of accountability, results, creativity, and client obsession. Personally own senior-level relationships at agency holding companies (WPP, Publicis, IPG, Omnicom, Dentsu, Havas) and independent agencies — including investment leads, programmatic trading desks, and C-suite contacts. Drive strategic partnerships with major retail media networks (Target Roundel, Walmart Connect, Kroger Precision Marketing, Home Depot) and commerce media networks looking to extend reach through mobile and gaming inventory, accelerating ad spend from this category. Lead brand-direct relationships across key verticals: CPG, automotive, financial services, entertainment, QSR, pharma, and retail; develop vertical-specific go-to-market narratives. Define and evolve Unity's brand demand product positioning and sales narrative — including managed service, PMPs, Programmatic Guaranteed (PGs), Curated Marketplaces, and Audience Hub activation. Partner with Unity's product and marketing teams; represent the buy side's perspective internally on measurement, brand safety, viewability, and audience solutions. Stay ahead of macro trends: commerce media growth, CTV convergence, privacy-first measurement, AI-driven creative, and the shift of brand budgets into gaming environments. Represent Unity externally at industry events to drive awareness and revenue for the business.
What we're looking for
12+ years of experience in digital advertising sales, with at least 5 years leading agency or brand sales teams at a publisher, streaming network, ad network, SSP, or programmatic platform, with a demonstrated record of consistently delivering on gross and net revenue targets. Deep, existing executive relationships across multiple agency holding companies; credibility at the investment, planning, and trading desk level across major holding groups. Strong understanding of the programmatic demand landscape: DSP relationships (The Trade Desk, DV360, Amazon DSP, Yahoo DSP, Nexxen, Viant), SSP relationships (Index Exchange, Magnite, OpenX, Pubmatic), PMP/PG deal structures, audience targeting, and measurement frameworks (MRC, Integral Ad Science, DoubleVerify, AppsFlyer, etc). Experience working with or selling into retail media networks or commerce media networks; familiarity with how RMNs source off-platform inventory and build programmatic supply partnerships. Ability to inspire and develop a team of senior and junior sellers; you are a player-coach who leads from the