Brand Design Lead, Brand Studio

Motive empowers the people who run physical operations with tools to make their work safer, more productive, and more profitable. For the first time ever, safety, operations and finance teams can manage their drivers, vehicles, equipment, and fleet related spend in a single system. Combined with industry leading AI, the Motive platform gives you complete visibility and control, and significantly reduces manual workloads by automating and simplifying tasks.

Motive serves nearly 100,000 customers – from Fortune 500 enterprises to small businesses – across a wide range of industries, including transportation and logistics, construction, energy, field service, manufacturing, agriculture, food and beverage, retail, and the public sector.

Visit gomotive.com to learn more.

The Brand Studio team is responsible for shaping and expressing Motive’s brand across every touchpoint—bringing clarity, consistency, and creativity to how we show up in the world. From integrated campaigns and product storytelling to always-on brand systems, we help Motive scale visually while staying distinctive, credible, and human. We collaborate closely with marketing, product marketing, content, growth, and regional teams to turn strategy into world-class creative work.

As our Brand Design Lead, you’ll lead design excellence across Motive while managing and mentoring a globally distributed team across North America and Pakistan. You’ll provide creative direction and concept development for high-impact projects, elevate craft across the team, and ensure our design systems, processes, and tools are built to scale globally. As both a creative leader and hands-on designer, you’ll help develop and sell concepts for major campaigns and activations while providing clear, confident design leadership to cross-functional stakeholders.

You’ll also play a critical role in evolving how Brand Studio operates—building the systems, processes, and partnerships that help the team move with greater speed, quality, and consistency. This is an opportunity to help define the next chapter of Motive’s visual identity while helping a growing creative organization do its best work.

Creative Leadership & Design Excellence

• Lead brand design within Motive’s Brand Studio, setting a high bar for craft, consistency, and brand expression.

• Lead visual creative direction for campaigns, activations, and brand initiatives in partnership with Brand Studio and Marketing leadership.

• Provide hands-on design leadership for key moments, helping sell in concepts and creative direction to stakeholders and executives.

• Ensure Motive’s brand system is consistently and effectively applied across regions, channels, and formats.

Team Leadership & Global Collaboration

• Manage, mentor, and grow a distributed team of designers across the US, Mexico and Pakistan.

• Establish clear design standards, feedback rituals, and development paths to elevate team performance and morale.

• Foster strong collaboration across time zones, ensuring clarity, alignment, and creative cohesion.

• Act as a trusted creative partner to regional and global marketing teams.

Process, Systems & Scale

• Evolve Brand Studio processes to support global scale, speed, and quality.

• Build and maintain scalable design systems, toolkits, and documentation that empower teams to move faster without sacrificing brand integrity.

• Help evaluate and develop AI-assisted creative workflows across ideation, exploration, localization, and production, using emerging tools thoughtfully to improve speed and