Marketing Program Manager
Discord
- Location
- San Francisco Bay Area
- Work model
- On-Site
- Level
- Senior
- Salary
- $148k – $166.5k/yr
- H-1B history
- 6 approvals (FY2023)
- Posted
- 1h ago
Skills
About this role
Discord has a highly engaged community of millions of daily active users who use the platform for many different reasons, but there’s one thing that nearly everyone does: play video games. Discord plays a uniquely important role in the future of gaming, and we are focused on making it easier and more fun for people to hang out before, during, and after playing games.
We're looking for a Marketing Program Manager to join our Partner Marketing team and help us execute co-marketing programs, events, and industry marketing with top game developers and technology partners. This role sits at the intersection of partnerships, marketing, and program management, and plays an important part in supporting partner relationships and program delivery across our platform.
Reporting to the Director, Partner Marketing, you'll work cross-functionally to help ensure the successful launch of win-win-win campaigns: good for players, good for partners, and good for our business. You'll help keep timelines, processes, and cross-functional coordination on track across sales, product, brand, creative, and channel teams.
What You'll Be Doing
Co-Marketing Execution
• Support and execute partner co-marketing campaigns across channels including owned social, email, in-product placements, and live events.
• Help maintain marketing "playbooks" and repeatable program templates that support consistency and faster time-to-launch across partners.
• Support GTM planning for partner moments (new product launches, integrations, tentpole game releases), helping prepare materials and recommendations for review.
• Coordinate with partners' marketing counterparts on creative direction, promotional timing, approvals, and campaign deliverables.
Cross-Functional Program Coordination
• Provide day-to-day program support for Commerce partners, helping keep always-on promotions running smoothly.
• Coordinate with Developer Solutions, Advertising, Commerce, PMM, and Channel Marketing teams to track timelines, deliverables, and responsibilities for partner-facing programs.
• Maintain project timelines, flag dependencies and risks, and help facilitate regular syncs with internal stakeholders.
• Maintain intake and request-tracking workflows (e.g., via Salesforce and Asana) so partner marketing requests are logged, prioritized, and actioned consistently.
• Support the development of B2B marketing collateral and presentations in partnership with Product Marketing and Consumer Marketing teams (newsletters, blog posts, case study amplification).
• Help coordinate partner workshops, innovation days, QBR presentations, and industry summits, using established frameworks and templates.
Reporting & Optimization
• Track campaign performance against business KPIs — including revenue supported, daily account linked players (DALP), and Commerce GMV — and help synthesize insights for the team.
• Help maintain a partner marketing roadmap that shows program activity and status for cross-functional visibility.
• Flag recurring friction points (e.g., one-off approval requests, low-priority asks) to help the team improve processes over time.
What you should have
Experience
• 5–6 years of experience in partner marketing, co-marketing, marketing operations, or program/project coordination — ideally in a tech, gaming, or platform company.
• Experience supporting cross-functional marketing programs, from intake through launch and reporting.
• Some experience working directly with external partners or clients in a marketing capacity.
Skills
• Solid project management instincts: comfortable tracking