Senior Product Manager, Family Pairing
TikTok
- Location
- San Jose, California, United States of America
- Employment
- Full Time
- Work model
- On-Site
- Level
- Senior
- H-1B history
- 148 approvals (FY2023)
Skills
About this role
Our team is under the umbrella of TikTok Safety Product function, and we strive to build age-appropriate product experiences for teens users in TikTok. The team owns teen-focused product strategy and partners closely with Safety, Policy, and Machine Learning to ensure a safe, compliant, and engaging experience for younger audiences. We develop teen-specific features, optimize content recommendations and privacy defaults, and support global regulations related to youth safety.
Responsibilities: - Act as the core PM owner for Family Pairing. Define north star metrics and core conversion funnels. Develop and execute a mid-to-long-term product roadmap to build an industry-leading parental supervision tool. - Deeply understand the distinct needs and psychologies of both parents and teens. Identify opportunities to optimize core user journeys, and more importantly, innovate and build breakthrough features that transform Family Pairing into an engaging, high-value tool that both parents and teens actively want to use. - Collaborate closely with Legal and Public Policy teams to integrate global minor safety regulatory and legal requirements into product design. Ensure the product is both compliant and user-friendly, actively building trust with the public and regulators. - Serve as the central driver for Family Pairing iterations, effectively aligning XFN teams including Design, Engineering, DS, and Operations to ensure high-quality, agile product delivery. - Coach and mentor junior product managers within the team, guiding their daily project execution and sharing best practices in user-centric design.