Senior Associate, Strategy
Interpublic Group
- Location
- New York, New York, United States of America
- Work model
- On-Site
- Level
- Mid
- Posted
- Aug 31, 2026
About this role
Agency: UM Job Function: Strategy and Planning Job Subfunction: Strategy Job Description: UM is a global media agency committed to Futureproofing our clients' businesses. We leverage the transformational power of rich business analytics and real-time intelligence to maximize growth and activate the full consumer journey across content and connections. As the leading global media network in IPG Mediabrands, UM operates in over 100 countries, with more than 3,000 people innovating on a roster of global clients including Accenture, American Express, GoPro, Johnson & Johnson, Levi Strauss & Co, Mattel, Sony, and Spotify. UM is globally headquartered in New York, with North American offices in San Francisco, Los Angeles, Dallas, Chicago, Birmingham, Detroit, Montreal, and Toronto. At UM, we know our employees are our greatest asset. We are committed to fostering a culture rooted in Diversity, Equity & Belonging, where everyone feels they belong, and their contributions are valued. We prioritize personal and professional growth, encourage an entrepreneurial spirit to pursue passion projects, and celebrate our people and community with moments of joy and spontaneity. Our leadership is dedicated to building a culture of care that permeates every element of the company from work flexibility to career planning to regular talent reviews, and more. Our DNA, for UM, helps guide us in all that we do: Fearless: We bring our authentic selves to work and put our whole selves into the work Optimistic: We approach challenges with empathy and curiosity, infusing joy into everything we do Relentless: We’re unwavering in our pursuit of the right solution, eager to reimagine what’s possible Unified: We band together to accomplish what we could not otherwise do alone Masterful: We’re constantly growing in our craft, setting new standards for our industry and our world We are proud to be named an AdAge Best Place to Work several times over, a Top Workplace in the US by Great Places to Work, a top 10 FORTUNE 2022 Best Workplaces in Advertising & Marketing and She Runs It’s 2021 Outstanding Company for Working Mothers. But feedback is most meaningful when it comes from our own people: over 90% of our employees say the agency is a great place to work and 95% say they are proud to work at UM.
Position
Overview We seek a junior strategist who will support the Strategy Director in developing communications strategy for key brands within our client portfolio . This role will identify insights across culture, category, consumer, and connections to form the basis for strategic planning. By focusing on why people think, feel and act the way that they do, the Sr. Associate, Strategy will help create communication strategies and ideas that build Cultural impact, Community relevance and Commerce connection for the brand. Strategists at UM are ‘visionary architects ’, building campaigns and insights at the intersection of science (data) and art (creativity), therefore this individual will be a strategic leader working in close partnership with team members across Planning, Analytics, Investment and Studios (content & partnerships) to deliver fully integrated campaigns. They will also collaborate with integrated client teams - including in-house creative, PR, etc. This role will also secondarily support the Research Director on pursuing the ‘why’ and the ‘how ’. They are responsible for ensuring projects are completed in a timely fashion, managing vendor relationships, and analyzing data to glean meaningful and actionable insights.
Responsibilities
Become the expert and champion of UM’s proprietary data tools, syndicated research (Simmons-MRI, GWI, etc.) and have a knack for desktop research to uncover compelling insights within