Digital Media Manager

Job Location JAKARTA GENERAL OFFICE Job Description Overview Do you enjoy solving tough business questions using consumer insights, data and analytical thinking? Do you have a passion for media and digital marketing, and the curiosity to understand how technology and innovation can transform the way brands grow? Are you a strategic thinker who combines strong business acumen with a passion for operational excellence and rigor? If this sounds like you, P&G Indonesia would love to have you join our team as a Digital Media Expert Manager! We are looking for a Digital Media expert who understands how to leverage digital platforms — including TikTok, Instagram/Meta, YouTube, CPAS and Performance Marketing — to strengthen mental availability, grow brand awareness (TOMA, UBA) and ultimately drive brand penetration, while maximizing media effectiveness and efficiency. At P&G, we are committed to touching and improving the lives of consumers around the world with our iconic brands, including Pantene, Head & Shoulders, Rejoice, Downy, Gillette, Vicks, Sangobion, Neurobion and more. Our success is built on innovation, consumer understanding and the relentless pursuit of excellence in everything we do. What success looks like Did you know P&G invented the concept of branding and data-driven brand management? Over the years, we have remained consistently among the top in marketing by finding new and exciting ways to reach consumers. As a Digital Media Expert Manager, you will own how P&G Indonesia wins in Digital Media. You will shape Digital Media strategy, build capabilities, drive innovation and strengthen the ecosystem that enables our brands to grow. You will be at the heart of our media ecosystem, connecting business priorities, consumer understanding, media strategy, data, technology and execution to deliver superior business results. In this role, you will be accountable for maximizing the contribution of Digital Media to business growth — strengthening mental availability through metrics such as TOMA and UBA, ultimately contributing to penetration growth, while driving excellence in media effectiveness and efficiency. What we offer you: Meaningful Work from Day 1:  Work on iconic brands that touch billions of lives, making a tangible impact on our business and consumers. Dynamic and Respectful Work Environment:  Be part of a diverse, inclusive, and high-performing team where collaboration and innovation are celebrated. We live our Purpose, Values, and Principles daily and we value every individual and encourage initiatives promoting agility and work/life balance. Continuous Learning & Development : Access to world-class training programs, mentorship, and opportunities to grow your career within a global organization. Global Career Opportunities:  Potential for career progression and exposure across various brands, functions, and geographies. Dynamic and respectful work environment Your team You will report to the Brand Operation Director and serve as the Digital Media subject matter expert and functional owner for P&G Indonesia. You will work closely with multidisciplinary teams across Brand, Marketing, Finance, Procurement, Communications, Dcom/Ecommerce, Regional Media Team and Media Agencies to shape and execute winning Digital Media strategies. You will play a critical role in connecting business ambition, consumer understanding, Digital Media strategy and operational excellence to enable P&G Indonesia’s brand growth. Responsibilities of the role We need someone who can: 1. Think strategically with business acumen rooted in deep media and consumer understanding: Guide the vision and strategy behind a brand by recommending media plans and driving media innovation. 2. Execution Rigour with Stewardship in Mind:  Identify, develop, and implement best practices and standardized processes for media operations. Drive efficiency and effectiveness in media buying, trafficking, and verification. Champion the adoption of