Digital Marketplace Director

Marketplace Strategy & Development: •  .Develop and execute a comprehensive digital platform strategy for Levi’s Europe, ensuring  alignment with global and regional business objectives. •  Identify and prioritize opportunities across existing and emerging marketplaces to maximize  sales, profitability, and brand visibility. •  Stay ahead of industry trends, competitive landscape, and consumer behavior to inform strategy  and maintain Levi’s competitive edge. •  Define the operating model for each platform, deciding where to trade first party, third party,  concession, or hybrid, and when to exit a platform. Channel Management: •  Own and manage Levi’s presence on key digital marketplaces, ensuring performance meets and  exceeds KPIs, including sales growth, profit margins, and customer satisfaction. •  Oversee day-to-day operations of marketplace accounts, including product listings, pricing,  promotions, and fulfillment. •  Ensure compliance with Levi’s brand standards, ensuring a premium and consistent customer  experience across all marketplaces. •  Own the channel P&L from net revenue through to contribution margin after platform commissions,  returns, fulfillment, logistics, and media investment. •  Own commercial terms with platform partners, including commission structures, funding, joint  business plans, and payment terms. •  Manage the trade investment and markdown envelope for the channel, with clear rules on when  promotional depth is authorized. •  Own the annual and quarterly channel planning cycle by platform and market, and run a weekly  trading rhythm covering sell-through, cover, price position, availability, and competitor activity. •  Protect pricing and brand integrity, including unauthorized seller control, buy box governance,  and minimum advertised price discipline where applicable. Partner Relations: •  Build and maintain strong relationships with marketplace partners and account teams to negotiate  favorable terms and secure priority positioning for Levi’s products. •  Collaborate with external platform teams to identify growth opportunities, optimize promotional  calendars, and address challenges. •  Drive innovation by partnering with marketplace platforms to test and adopt new features, tools,  and initiatives. •  Hold formal quarterly business reviews with each major partner against an agreed scorecard,  covering commercial, operational, and content performance.

Leadership & Cross-Functional Collaboration: •  Lead and inspire a team of marketplace managers and specialists, fostering a culture of  accountability, innovation, and performance excellence. •  Partner with Levi’s digital marketing, supply chain, merchandising, and analytics teams to  optimize marketplace performance. •  Collaborate with global teams to align strategies and share best practices. •  Design and build the team structure required to support the channel's growth, hiring,  developing, and retaining marketplace specialists. •  Manage channel conflict with direct-to-consumer and wholesale constructively, under agreed rules  on assortment overlap and promotional calendars. Performance Optimization: •  Leverage analytics and reporting to monitor marketplace performance, identifying areas for  improvement in assortment, pricing, fulfillment, and customer engagement. •  Implement strategies to optimize conversion rates, reduce returns, and enhance  profitability. •  Use insights to inform product development, inventory planning, and promotional  strategies. •  Own the retail media strategy and budget in partnership with marketing, covering sponsored  placements, platform campaigns, and joint seasonal moments, judged on incremental contribution  rather than return on ad spend alone. •  Own product content quality and platform search performance, including attribution, imagery  standards,