Lead Development Associate (Italian Speaker)

Lead Development Associate (Italian Speaker) Job Description: We are looking for a results-driven Lead Generation Specialist to accelerate pipeline growth by converting Marketing Qualified Leads (MQLs) into Sales Qualified Leads (SQLs). This role sits at the intersection of marketing and sales, ensuring high-quality lead engagement and effective qualification within the IT solutions landscape.   What you will be doing at ARROW: Engage with inbound and outbound MQLs through calls, emails, and social outreach to assess interest, needs, and buying intent    Qualify   leads based on defined criteria (budget, authority, need, timeline) and convert them into SQLs for the sales team    Collaborate closely with marketing to provide feedback on lead quality, campaign performance, and targeting    Maintain   accurate   and up-to-date records in CRM systems (e.g., Salesforce, Dynamics)    Nurture leads through the   early stages   of the sales funnel to build a strong and consistent pipeline    Identify   upsell and cross-sell opportunities within existing accounts when relevant    Meet and exceed KPIs related to lead conversion rates, pipeline generation, and activity levels    Stay informed on IT products, solutions, and market trends to effectively position offerings   Who are we looking for? 1–3+ years of experience in lead generation, inside sales, or business development within the IT/Tech industry    Proven   track record   of converting MQLs into SQLs or generating qualified pipeline    Strong understanding of B2B sales cycles, particularly in IT solutions or services    Excellent communication and interpersonal skills (verbal and written)    Experience using CRM tools and sales engagement platforms    Ability to work in a fast-paced, target-driven environment    What is in it for you? Full Permanent contract, Net salary & bonus, Social advantage: CNSS, CIMR, Health insurance, Very good working atmosphere in a team of passionate collaborators, Work culture where you can make an impact, Working within an international organization, recognized worldwide in its sector. #LI-YB1 Location: MA-Casablanca, Morocco (Boulevard Al Quods) Time Type: Full time Job Category: Sales