21940-Senior Associate, Planning

Agency: UM Job Function: Media Job Subfunction: Media Planning and Buying Job Description:

Overview  As Senior Associate, Planning, you’ll support the vision and strategic plan for the account, ensuring success across Work Quality, Client Relationships, Financials, and Team Health. You’ll play a key role in planning and executing media strategies integral to their business success and launch industry-leading work that propels the business forward.

Support the creation of omnichannel media plan recommendations, including but not limited to TV, Print, Radio, Digital, OOH, and Emerging Media opportunities, informed by qualitative and quantitative inputs  Develop a mastery of syndicated research sources, planning tools, and media math   Continue to develop and refine your understanding of media planning concepts/process, presentation, and written communication skills  Develop and maintain the accuracy of tactical components of media plans such as flow charts, spreadsheets, and budget summaries   Build and maintain strong working relationships with clients, vendors, publishers and internal teams to ensure an effective creation and implementation of campaigns    Develop strategic POVs (point of views) of media partner offerings and technology as it relates to client objectives   Using syndicated research, pull and compile category trends, audience consumption, partner data and competitive activity, to derive strategic trends and insights to inform planning    Required Skills and Experience   Exhibits a strong desire to learn and a positive attitude that would complement the UM culture  Detail-oriented with strong time management, organization, creative thinking, analytical and problem-solving skills  Ability to work effectively cross functionally with internal and external teams  Strong written, verbal communication, and presentation skills  UM does not require candidates to have a college degree    Desired Skills and Experience   1+ years of media planning or buying experience  Proficient knowledge of basic planning principles and media math  Proficient working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.)   Ability to quickly learn proprietary tools and processes and experience preferred with third-party market research, and cloud-based collaboration tools such as MediaTools, Prisma/MBOX, DCM, Nielsen Ad Intel, Pathmatics, eTelmar, MRI Simmons, comScore, eMarketer, SharePoint, etc. Wage and Benefits We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.  The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.     Employment Transparency It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. The employer will make reasonable accommodations in compliance with the