yoinka

Copywriter, Developer

Anthropic

San Francisco, CA | New York City, NYSenior$200k/yr
Sign in to applyVerified 2h ago
Location
San Francisco, CA | New York City, NY
Work model
On-Site
Level
Senior
Salary
$200k/yr
Posted
2h ago

About this role

About Anthropic

Anthropic’s mission is to create reliable, interpretable, and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers, engineers, policy experts, and business leaders working together to build beneficial AI systems.

About the role

As a Copywriter, Developer at Anthropic, you will shape how our brand speaks to developers, an audience that is notoriously allergic to being marketed to and quick to spot anything that doesn't ring true. Developers who stay sharp, curious, and direct AI tools with their own judgment are the ones who will thrive, and your job is to help that idea land authentically rather than arrive as a slogan. You'll co-create a voice that developers recognize as empathetic, direct, and genuinely useful, and you'll bring that voice to every place our brand meets a developer.

In this role, you'll own the brand-led developer writing that sits between Dev Rel's technical content and pure marketing: launch narratives, campaign work, social, paid, event materials, and developer work that shows up in enterprise contexts. You'll partner closely with Dev Rel as an embedded extension of their team, co-own the developer voice and tone guide with Comms, work with Claude Code and developer marketing leadership on strategic initiatives, and sit within a developer creative pod alongside a brand designer and program manager, with our Head of Copy and Content as your craft lead.

Responsibilities

• Own the developer-facing expression of brand campaigns, starting with Keep Thinking, translating brand-level ideas into writing that works across launches, social, and paid

• Build the developer voice and tone guide in partnership with Comms and Dev Rel, then turn it into the templates and examples the creative team uses for developer work

• Own the brand-led developer assets that sit between technical content and marketing, from event and campaign materials to developer writing in enterprise contexts

• Partner daily with Dev Rel as an embedded extension of their team, complementing the technical content they own rather than duplicating it

• Develop launch narratives and short-form copy that adapt expert, technical material into sharp, accurate writing developers trust

• Lead copy for the developer creative pod, working side by side with brand design and program management to ship integrated work

• Partner with Claude Code leadership and developer marketing leadership on strategic initiatives that shape how we show up for developers

• Present work and a clear rationale for voice and craft decisions to stakeholders across Brand, Dev Rel, Comms, and marketing

• Manage feedback from technical reviewers and Comms so that what ships is both accurate and within what we can say externally

• Track how developer-facing work lands and use what you learn to sharpen the voice, the templates, and the work itself

You may be a good fit if you

• Have 8+ years experience writing for developers or technical audiences, and a portfolio that shows both technical and brand work

• Have shipped work that developers actually shared, whether in-house at a developer tools or infrastructure company or at an agency serving those clients

• Have a strong, specific point of view on how brands should talk to developers, and can articulate it with examples

• Can read a changelog or a docs page and explain why a developer would or wouldn't trust it

• Are skilled at adapting expert material into sharp short-form copy and launch narratives without losing accuracy

• Work fluidly across the full range from technical content to pure brand writing

• Already use Claude or other AI models in your own writing practice and can

Listing verified 2h ago. Applications go through the company's official careers site.

← Back to Yoinka

Copywriter, Developer at Anthropic, San Francisco, CA | New York City, NY | Yoinka