Senior Director, Enterprise Partnerships US/CAN

JOB SUMMARY The Senior Director, Enterprise Partnerships is a strategic US & Canada marketing leader responsible for activating and pulling through global enterprise partnership & marketing strategy across the US & Canada. This role oversees the US & Canada Enterprise Partnerships marketing approach across categories such as airlines, rideshare, car rental, financial services, and other above-property partnerships, while working closely with the Global Partnerships team. This leader will be responsible for translating global partnership strategies and partner agreements into US & Canada integrated marketing plans, communication objectives, core messaging, paid media strategy, experiential activation plans, creative concepts, and scalable execution across enterprise partner assets and analyzing campaign results, identifying actionable insights, and optimizing future marketing initiatives. The role will also oversee and support the development of new continent-specific enterprise partnerships, building relationships that can sustain meaningful above-property partnerships for the sales and marketing organizations. This role is critical in transforming partnerships from transactional agreements into strategic brand platforms that drive performance, cultural relevance, customer growth, and long-term enterprise value. CANDIDATE PROFILE Education and Experience Required

4-year degree from an accredited university in Business Administration, Marketing & Communications, or related major.  12+ years of experience in integrated marketing, brand, partnership marketing, agency, media, sales enablement, or cross-functional marketing strategy for consumer-facing brands. Demonstrated success building high impact marketing campaigns. Demonstrated experience leading partnership or brand playbooks, brand governance, marketing strategy  and integrated marketing plans across complex portfolios. Strong experience partnering with internal and external creative, editorial, partnership, marketing and omnichannel/media teams. Strong strategic judgment paired with analytical, operational, relationship-building, and integrated marketing rigor.

Preferred

Experience activating partnerships tied to travel or financial services preferred. Hospitality or travel industry experience preferred. Experience working across loyalty ecosystems preferred. Demonstrated people leadership experience, including the direct management of at least one employee. CORE WORK ACTIVITIES Partnership Marketing Strategy

Lead the US & Canada pull-through of global enterprise partnership strategy, ensuring activation plans are tailored to continent priorities, business objectives, and customer needs. Work with the Global Partnerships team to translate global partnership agreements into integrated US & Canada marketing platforms that drive brand equity, customer acquisition, loyalty engagement, revenue, and partner value. Collaborate with US & CAN Partnership leads on go to market strategies and execution where enterprise partnerships support sports/music partnerships (e,g NCAA, USSF AND NFL). Ensure we are delivering on our contractually obligated goals and revenue targets through LTO and seasonal campaigns. Partner with the Global Partnerships team on the annual roadmap for US & Canada activation, ensuring continent needs, timing, and business priorities are incorporated early in planning. Identify white-space opportunities to support new continent-specific enterprise partnerships that would strengthen Marriott’s broader partnership ecosystem focused specifically of new brands and or growth audiences for US and Canada.

Integrated Campaign, Communications & Activation Leadership

Lead the development of integrated US & Canada activation strategies for enterprise partnerships, ensuring global strategy is translated into clear communication objectives, core messaging, creative concepts, paid media strategy, experiential activation