Specialist, Marketing Management (MLS & Surety)

If you’re passionate about becoming a Nationwide associate and believe you have the potential to be something great, let’s talk. At Nationwide®, “on your side” goes beyond just words. Our customers are at the center of everything we do and we’re looking for associates who are passionate about delivering extraordinary care. The Specialist, Marketing Management, supports marketing strategy and execution for Management Liability & Specialty and Surety businesses, helping translate business priorities, market insights, product expertise, and distribution partner needs into marketing programs that strengthen agent and broker relationships, elevate market awareness, and support profitable growth. The specialist partners closely with business leaders and cross-functional teams to develop and execute marketing initiatives across a variety of channels and audiences.

Self-starter with curiosity that propels them to learn, figure things out and prepare ideas and solutions Communication skills spanning both interpersonal relationships that move work forward and formal written and presentation skills that articulate ideas clearly and efficiently Strong project management, attention to detail, and organizational skills A marketing professional who can translate business objectives, market insights, and distribution partner needs into effective marketing strategies and execution plans. Experience managing multiple priorities while collaborating with stakeholders across marketing, sales, distribution, underwriting, product, and leadership team. Insurance, financial services, or B2B marketing experience preferred.  What you’ll do: Contributes to the development and execution of marketing briefs, campaign plans, and communications designed to advance business objectives and distribution partner engagement.  Supports the development and execution of marketing strategies and initiatives across channels, including content creation, distribution partner and client communications, thought leadership, and sales enablement resources across digital, email, web, social media, events, public relations, and paid media channels. Partners with internal stakeholders to ensure marketing materials accurately reflect product positioning, business priorities, and audience needs. Maintains marketing content and resources to ensure accuracy, consistency, compliance, accessibility, and relevance. Supports end-to-end marketing activation for industry conferences, broker and customer events, webinars, and thought leadership initiatives, including event promotion, communications, attendee experience, content coordination, and results reporting. Analyzes marketing performance and identifies opportunities to improve future results.   This hybrid position is based in Columbus, OH. Candidates will collaborate in office 2 days per week.

Summary Are you ready to put your marketing savvy, communications skills and data driven approach to work for one of the top brands in the insurance and financial services industry? If you want to influence a large marketing investment spend, drive business growth and profitable results using the best in class marketing technology, we want to hear from you! As a Specialist, you'll assist and implement the overall development and execution of marketing strategies. We'll count on you to coordinate various marketing tactics for execution and work with internal teams and external vendors to achieve business results.

Key Responsibilities: Assists in the development and execution of strategies and plans that ensure long term sustainable growth of the business. Synthesizes data and uses this understanding to support identification and innovation of business building solutions. Assists with the completion of moderate to complex projects and processes within area of responsibility to deliver results with multiple target completion dates and shifting priorities. Assists with