Key Account Manager - Kroger

Summary: At The Coca-Cola Company, we exist to refresh the world and make a difference through loved brands, done sustainably for a better shared future. Working here is more than working for the global beverage leader; it’s an opportunity to be a part of something that can positively impact the world. Our North America Operating Unit (NAOU) Advanced Hydration division is a dynamic, fast‑ paced business unit at The Coca ‑ Cola Company where teams come together to lead what’s next in hydration. With a portfolio that includes BODYARMOR Sports Drink, Powerade, vitamin water, and smart water, the group is driven by an entrepreneurial spirit, strong collaboration, and shared ambition. This is a place for people who think differently, move with agility, challenge the status quo, and thrive in an ever ‑ changing category. Joining the team means helping shape the future of hydration alongside passionate, collaborative teams committed to winning. THE ADVANCED HYDRATION DIVISION is looking for a Key Account Manager, Kroger to join our team. The Key Account Manager, Kroger, will lead a cross-functional team delivering business results across our Kroger business. This individual will provide subject matter expertise to resolve complex customer issues and deliver annual goals.

Customer Development Strategic leader responsible for the Direct Customer/Business Management of the assigned customer. Create and develop the vision and strategy to support both long-term and short-term business objectives. This leader will exhibit subject matter expertise and demonstrate from experience they have successfully built and created joint business planning models for customers. Drive processes and execution of annual plans across assigned customers and bottlers. Delivery of key business and financial metrics including topline results (Revenue, volume, Share) and key financial metrics (trade spend and T&E budgets) will be required. Partner with Sr. Management and cross-functional team members to build Annual Plans to achieve both short-term and long-term business objectives. Lead divisional annual negotiations ensuring an optimized partnership agreement is in place that supports overall organizational priorities. Collaborative leader of a cross functional team responsible for the development and implementation of overall customer selling stories, while providing key insights to deliver key execution metrics (Pricing, Merchandising, and Innovation). Oversee the on-going account updates and performance reporting against key metrics and problem solves plan gaps while bringing forward recommendations to deliver on required business objectives. Develop and leverage top level external relationships to optimize brand positioning in the market. System Leadership Participate in all system routines as needed (Customer Core Teams) to provide customer updates including annual plan targets and elements and on-going customer performance updates and action plans to deliver annual plans. Work closely with Coca-Cola NAOU + Bottler Customer Leads (Directors/AE’s) to maximize mutual customer plans, results, and execution. Build and leverage relationships with both internal teams and Bottlers to ensure alignment and focus on delivering key customer objectives. Cross Functional Communication and Collaboration Provide on-going updates on customer plan results and opportunities to Advanced Hydration management. Participate in key cross functional routines to provide on-going plan updates and ensure flawless execution of customer programs and initiatives. Provide customer input to annual plans including all Marketing, Commercial and Innovation plans. Organizational/People Development Fully leverage all cross functional resources to deliver best in class capabilities to customers including selling stories, consumer and customer marketing and insights and revenue growth management plans. Manage to an annual T&E budget for