Brand Specialist



Brand Specialist

9-Month Temporary Maternity Leave Replacement

Location: Tel Aviv, Israel Working Pattern: Hybrid

At PMI, we've chosen to do something incredible. We've transformed our business and are building our future on one clear purpose: delivering a smoke-free future.

Join our Marketing team and help bring consumer-focused brand initiatives to life. In this role, you'll support the execution of impactful campaigns, collaborate across functions, and contribute to building meaningful consumer experiences.

Impact You'll Own

• Support the delivery of successful brand campaigns and activations.

• Help strengthen consumer engagement and brand awareness.

• Drive effective collaboration with local and global stakeholders.

• Generate insights to improve marketing performance.

• Ensure projects are delivered with quality and attention to detail.

• Support the planning and execution of brand initiatives and campaigns.

• Create and coordinate consumer and customer-facing content.

• Collaborate with internal teams, agencies, and external partners.

• Analyze campaign results and identify optimization opportunities.

• Support events, activations, and consumer engagement programs.

• Manage project timelines and stakeholder alignment.

• Work with global teams to ensure consistency of brand communications.

Skills & Capabilities

Must-Haves

• 2-3 years of experience in Brand Management and/or an Advertising Agency.

• Strong project management and organizational skills.

• Excellent communication and content development abilities.

• Experience working across multiple stakeholders and priorities.

• Strong analytical thinking and attention to detail.

• Ability to work independently and take initiative.

• Fluent Hebrew and high proficiency in English.

Nice-to-Haves

• Bachelor's degree in Marketing, Business Administration, or a related field.

• Experience in FMCG, retail, consumer marketing, or other customer-focused industries.

• Application Review

• Hiring Manager Interview

• Online assessment

• Second Interview

• Offer Stage

We believe that diverse perspectives and experiences make us stronger. As an equal opportunity employer, we are committed to creating a workplace where every individual feels welcomed, respected, valued, and empowered to reach their full potential.

We encourage applications from people of all backgrounds and identities and provide reasonable accommodations throughout the recruitment process. If you need support or adjustments during your application, let us know. We're here to help you succeed.