Sr. Business & Commercial Strategy Analyst – PEM

Sr. Business & Commercial Strategy Analyst – PEM Full-time Company Description CREATIVITY IS OUR SUPERPOWER. It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.

The Commercial Strategy & Operations team works as a close strategic partner to the VP & Head of Pan-European Markets (PEM) and the Pan-European Markets Leadership Team. This role forms part of the team responsible for shaping and executing the strategy for the PEM region, supporting alignment and collaboration across PEM countries, functions, and leadership teams.

The Opportunity: The Senior Business & Commercial Strategy Analyst – PEM will support the development and implementation of key strategic and commercial initiatives across the PEM region (Pan- European Market) Working closely with the VP & Head of PEM Europe, the PEM Leadership Team, and cross-functional stakeholders throughout PEM countries, this person will provide project management, strategic analysis, executive communication, and implementation support. The role will manage a broad portfolio of PEM-focused initiatives, including regional strategy, commercial performance, organizational priorities, and longer-term transformation projects. As Senior Business Strategy Analyst, Commercial Strategy & Operations, you will partner with the PEM Leadership Team to analyze complex business challenges, develop actionable insights, and support effective decision-making and organizational change. You will play a pivotal role in shaping both the short- and long-term direction of the PEM organization, connecting regional priorities with country-level execution and working across functions to galvanize the PEM strategic agenda. What Your Impact Will Be: PEM Strategic Planning & Project Delivery Partner with PEM regional, country, and functional leadership to develop and execute strategic initiatives across the PEM region. Provide data-driven analysis, stakeholder engagement, and implementation support for recommendations that advance PEM priorities. Lead the planning, coordination, and governance of PEM strategic projects, ensuring timely delivery, effective tracking, and successful execution. Help translate the PEM regional strategy into clear priorities, actions, and deliverables across countries and functions. Monitor progress against agreed milestones, identify risks and dependencies, and support timely resolution of issues. Executive Communications & Decision Support Develop executive-level presentations, business cases, briefing materials, and executive summaries for the VP & Head of PEM Europe and the PEM Leadership Team. Translate complex commercial, strategic, and market information into clear insights and recommendations for senior leadership. Prepare materials for PEM business plans, commercial reviews, functional reviews, leadership off-sites, town halls, and other regional strategic forums. Support leadership decision-making by ensuring that key information, options, risks, and recommendations are communicated clearly and effectively. PEM Business Insights & Strategic Analysis Develop a strong understanding of the PEM region, including its markets, customers, consumers, competitors, and commercial dynamics. Analyze performance across PEM countries to identify trends, opportunities, risks, and areas requiring leadership attention. Leverage quantitative and qualitative insights to support PEM strategic