Sr Mgr, Marketing - Global Access

This is where  your work makes a difference. At Baxter, we believe every person—regardless of who they are or where they are from—deserves a chance to live a healthy life. It was our founding belief in 1931 and continues to be our guiding principle. We are redefining healthcare delivery to make a greater impact today, tomorrow, and beyond. Our Baxter colleagues are united by our Mission to Save and Sustain Lives. Together, our community is driven by a culture of courage, trust, and collaboration. Every individual is empowered to take ownership and make a meaningful impact. We strive for efficient and effective operations, and we hold each other accountable for delivering exceptional results. Here, you will find more than just a job—you will find purpose and pride.

The Senior Manager, Global Marketing – Access is responsible for leading strategic growth initiatives and lifecycle management of Baxter's Access portfolio, including new product development, business development, innovation strategy, market expansion, and commercialization planning. This role serves as the commercial lead for growth opportunities, ensuring alignment between customer needs, market trends, innovation priorities, and business objectives. While supporting innovation and portfolio management activities, the role also plays an active role in customer-facing innovation and business development efforts through direct Voice of Customer (VOC) engagement, market research, competitive intelligence, and opportunity assessment.

Lead upstream marketing strategy and innovation initiatives for the Access portfolio, identifying unmet customer needs and market opportunities. Represent the Voice of Customer throughout product development, defining product requirements, commercialization plans, and validating solutions through customer engagement. Partner with R&D to advance innovation projects, develop business cases, and support investment decisions. Drive global product launches and evaluate adjacent market, portfolio expansion, and growth opportunities. Develop and execute portfolio growth strategies, including market entry, partnership, acquisition, and licensing assessments. Provide commercial leadership across the product lifecycle, including sustaining initiatives, portfolio optimization, SKU rationalization, and cost improvement efforts. Monitor market trends, competitive activity, emerging technologies, and regional customer needs to inform strategic decisions and growth opportunities. Lead cross-functional teams across commercial, R&D, regulatory, quality, and supply chain functions to drive accountability and successful execution of growth programs. What You’ll Bring: Bachelor’s degree in Life Sciences, Business, or related field; MBA or advanced degree preferred 5+ years of experience in marketing, product management, business development, strategy, or related functions Proven track record leading innovation, commercialization, and new product initiatives Strong strategic, analytical, and business case development skills with portfolio management experience Executive-level communication and stakeholder management skills, with the ability to influence senior leaders Demonstrated success leading complex cross-functional initiatives in a global, matrixed environment Passion for innovation and improving patient outcomes, with the ability to inspire teams and partners Medical device, healthcare, pharmaceutical, or life sciences industry experience preferred; ability to travel domestically and globally (10-20%) as needed Baxter is committed to supporting the needs for flexibility in the workplace. We do so through our flexible workplace policy which includes a required minimum number of days a week onsite. This policy provides the benefits of connecting and collaborating in-person in support of our Mission. The flexible workplace policy is subject to local laws and legal requirements. At its discretion, Baxter